Global Trade Basics
When a firm exports goods or services to consumers in another country
What is international trade?
The first Nintendo console launch that sold 62 million units by 1995
What is the NES?
Nintendo ______ games for international markets by adapting language, cultural references, and even gameplay mechanics
What is localized?
Name the two drivers of globalization
What is the decline in trade barriers and technological change?
Launched in the United States in 1985, when and where was the Nintendo Entertainment system originally launched?
What is Japan 1983
What co-owned franchise by Nintendo is the highest-grossing media franchise globally, generating over $100 billion in revenue from games, trading cards, movies, and merchandise
What is pokemon?
The agreement, first established in 1948, aimed to reduce barriers to trade
What is GATT (General Agreement of Tariffs and Trade)?
Originally launched in the United States in November 2004 and December in Japan, this Nintendo console has sold over 150 million units to date
What is the Nintendo DS?
What entertainment company did Nintendo sign with to help global reach and expand its presence in international markets