Character
What does NOCO stand for?
NOrhtern COlorado
How Many kids does Deikens train per year now?
600 Kids per Year
What is the main age range demographic of Dieken’s customers?
10 - 13 years old
What are the names of the bordering cities to Fort Collins?
Loveland, Greeley, and Longmont
Where did Diekens meet his wife?
St. Albans College
Why did Diekens professional career get cut short?
Injury
What percentage of his current customers live in Fort Collins?
90%
What was one of Diekens main obstacles to growing the NOCO United Soccer Academy?
The other major cities were more than 25 miles away from Fort Collins.
How did Diekens respond to the rapid growth of NOCO United Soccer Academy?
He brought a few friends over from England to assist with training.
What was the name of the friend from England that helps Deikens coach?
Will Bowman.
When did Diekens come to the US?
2009
What percentage of awareness do competitive soccer players aged 11-14 have of Dieken’s program?
Nearly 100%
How did Diekens originally promote his business?
Word of Mouth
What makes it hard to keep retention of students once they reach around 14-15 years of age.
The diversity and options of High School Sports.
What was the last year the US National Women’s Soccer Team won the world cup?
2019
What job did Deikens quit to conduct his soccer camps?
Meatpacking Plant
How many kids were in each soccer group within Deikens Organization?
5-7 kids
What was a great promotional vehicle for NOCO United Soccer Academy?
His players had bright blue jerseys with the NOCO United name across the front.
How many people live in Loveland?
About 70,000.
How many panels does a soccer ball have?
32
What is the name of the Semi-Professional Soccer Team Deikens’s wife plays for?
Fort Collins Force
How many soccer camps did Dickens conduct?
10 Camps
Dieken’s current customer retention rate is _____.
80%
How many miles is Greely from Fort Collins?
25 miles.
What is the wife's name?
Alyce Bilski.