Grants & Other Funding Sources
Evaluation
Outreach & the Underserved
Partnerships & Collaboration
Marketing
100
Name three places to look for funds outside the library's budget.
Fundraising, Library Friends & Foundations, Local Businesses, Corporate Giving, Grants, Parent Groups (schools)
100
Why set program / project goals and do evaluation?
-To determine if a project is worth time and money investment to continue; -To know if it has value to end user - to Funders; -To determine where changes can/need to be made
100
Complete this statement: The Library is a __________, Not a Place.
Service
100
Does a partner have to make a financial contribution to the shared project?
No. On grants watch for "partner" definitions.
100
WOMM stands for what?
Word of Mouth Marketing
200
Name 3 potential grant sources (general types, not specific names)
Library Friends, Library Foundations, Corporations/Corporate Foundations, Non-Profit Foundations, ALA (subunits), Government
200
Define Outputs and Outcomes
Outputs = Statistical measurements of success (circ, new library cards, attendees, etc) Outcomes = The impact that was made on lives (changed behavior, academic achievement, new job, new skills, etc)
200
Define Outreach
NYPL: Delivering library services and programs where people live Wikipedia: Outreach is an activity of providing services to populations who might not otherwise have access to those services.
200
Name 3 things a partner can bring to a partnership with a public library
Vast and varied
200
What's an elevator speech?
A brief summary defining a profession, service, organization or project and its value.
300
What is a Logic Model?
A good place to start your planning your outcomes-based porgrams - Kellogg Foundation Logic Model Development Guide
300
Name measurement tools you can use to determine OUTCOMES
Surveys, Focus Groups, Interviews, Postcards...
300
Are services to underserved populations always considered outreach?
No - Services to underserved populations can also be in-library focused.
300
Name 3 groups that would seem like good library partners
Schools, child care, YMCA, Parks&Rec, ...
300
Key components to successful WOMM
Staff Education & Involvement
400
There is no such thing as free money
Grants or Sponsorships: Forms, evaluation, reports and/or level of input/partnership/control potential exceptions - endowments, donation, etc
400
Name a goal for Storytime or Summer Reading. How would you measure it?
Vast and varied.
400
List 3 barriers a public library might have to doing outreach or expanding services to the underserved
Time, Staff, Money, etc
400
Collaboration is highly valued by:
Policymakers and funders, and...
400
Outline the differences between Marketing, Advocacy and Outreach
-Advocacy is public support (of library/service/program) -Marketing is Publicity or Promotion (of library/service/program) -Outreach is a Service
500
What does LSTA stand for?
Library Services and Technology Act
500
How do you determine if your program is successful or worth continuing?
-Met goals; -Outputs were high; -Outcomes of value to end users/library/partners; -Partnership is of value; Pieces were successful; -Belief in the concept; etc
500
In Managing Children's Services the authors list 4 things that successful outreach programs should do - Name One of the 4
1. Help each participant (partner) meet their service mission 2. Have a staff from each partner assigned to the program 3. Be clear what resources each partner will provide from the outset 4. Identify program goals and outcomes at beginning and evaluate on a regular basis
500
Name another county or city initiative/service/department that the library should consider collaborating with...
Foster Care/Family Services, Parks & Rec, Social Services, Truancy, family community events...
500
List 5 ways to promote the summer reading program
Library's website, programming brochures, newsletter Press release Print collateral: posters, bookmarks, giveaways, flyer Community events Social media: Facebook, Twitter, etc Media: TV, radio, apps Ads: local paper, online, other local publications for parents
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