NRF 1
the practice of hearing and understanding what a speaker is saying out loud and any messages suggested behind the words
What is Active Listening
A company's behavior, attitudes, values, and habits.
What is Company culture
refers to the fact a person wants to communicate - wants process, detail, timelines and well thought out plans
What is functional communication style
specifically designed to retain customers by offering premiums or other incentives to customers who make multiple purchases over time
What is loyalty programs
Technology that lets any piece of print in the real world host a live link to online information and video content.
What is a QR code
available services for specific product purchases that customers can opt for
What is Add-on Services
selling additional products or services to an existing customer- may contribute to a better or more complete experience for the customer
What is Cross- selling
refers to the fact a person wants to communicate - wants process, detail, timelines and well thought out plans
What is Information Technology
providing multiple distribution channels for consumers to buy a product
What is multichannel retailing
a type of open credit agreement that allows consumers to pay all or part of the outstanding balance on a loan or credit card.
What is revolving credit
A communication style in which a person tends to ask a lot of questions and behave methodically.
What is Analytical Communication Style
statistical data about the characteristics of a population, such as the age, gender and income of the people within the population
What is Demographic Data
Have an early adopter mindset and want to be recognized as a trendsetter by others
What is a Innovator/Trend buyer
a multichannel approach to sales that seeks to provide a seamless shopping experience to customers whether they are shopping online from a desktop or mobile device, by telephone, or in a brick-and-mortar store
What is omnichannel retailing
Applies to your financial, sales, media, and marketing goals. it can also be used to test your mission statements effectiveness.
SPECIFIC MEASURABLE ATTAINABLE REALISTIC TIMELY
What are Smart Goals
phrases used to smooth the transition between one customer and the next one
What is Breakaway Statements
a shopper who wants to find out what's trendy before making a purchase. often look for established brands.
What is a follower
Communication style that Wants big picture ideas to determine what is importance and will lose interest in a conversation if there is too much structure
What is Intuitive communication style
A data collection system that electronically receives and stores bar code information derived from sales transactions.
What is Point of Sale
A method of answering a behavioral interview question by explaining a situation, task, and action that led to a positive result
What is the STAR method
the overall impression gathered from information that is seen, heard, and experienced by customers who encounter a business, its products and its services
What is Company Brand
A business established or operated under an authorization to sell or distribute a company's goods or services in a particular area
What is a franchise
A system where period payments are made on goods and upon final payment, the goods are delivered.
What is Layaway
products developed by national or international manufacture and then sold under another brand name that is available only at that retailer's name
What is Private label products
bar code printed on a label that has information about the item to which it is attached (description, price, tax status, discounts, promotions, etc.)
What is Universal Product Code