The Olympics
Where were the last and the first Olympics games held?
Tokyo/ Greece
Name 5 fast-food companies
What is a beverage? Give examples
any type of drink
Coke, coffee, wine etc.
What companies should sponsor the Olympic games and why?
No correct answer, just your thoughts
When were the Olympics held in Russia? Where in Russia?
1980 (Moscow) and 2014 (Sochi)
What is ultra-processed food?
Give an example of it
foods containing added artificial ingredients that you wouldn’t add when cooking homemade food.
Margarine, soft drinks, chips, chocolate, candy, ice-cream, sweetened breakfast cereals, packaged soups, chicken nuggets, hotdogs, fries and more.
What is Obesity?
too much body fat. It's usually based on your body mass index
What's wrong with fast food sponsoring the Olympic games?
health halo
brand attachment
Name at least 5 summer Olympics sports or winter Olympics sports?
Why did McDonalds end up the partnership ahead of the 2024 games in Paris?
they wanted to be the only company selling cheese for cheeseburgers
What is health halo? Give a definition or give an example.
health halo
the perception that something is healthy for you even though there is little evidence to support this
or
When a sportsman where a fast food brand on his chest you start to think in your mind, even subconsciously, that it can’t be that bad
Why are the Olympic games important.
Name at least 3 reasons
Unite nations, bring people together
Attract investments
Lift spirits, make them a reason to travel and get together
Give sportsmen opportunity to be famous and rich
How did the Olympic games begin?
The Greeks loved sport and the Olympic Games were the biggest sporting event in the ancient calendar.
The ancient games were also a religious festival, held in honour of Zeus, the king of the gods.
Extra
The Olympic Games began over 2,700 years ago in Olympia, in south west Greece. Every four years, around 50,000 people came from all over the Greek world to watch and take part.
There were no gold, silver and bronze medals. Winners were given a wreath of leaves and a hero's welcome back home. Athletes competed for the glory of their city and winners were seen as being touched by the gods.
What is the largest drink size in Mcdonald?
1, 8 litres
What is brand attachment? Define and give an example.
brand attachment
a deep emotional connection between humans and brands
if you’re a young child you built the connection in your mind that fast food equals success
Name 3 negative effects of the Olympic games
Health halo
Sportsmen ruin their health. They take dopping and overtrain etc.
Political game: bribes, corruption, money laundering
The olympic games are not for everyone