Getting to Know You
Our Arsenal
Lingo
Operational Opera
Let's Get Technical
100

If Gill had the time to create a podcast, it would be called this.

What is Gill Off the Cobb?

100

This is what “SEO” stands for.

What is Search Engine Optimization?

100

A long-term client agreement or braces’s best friend.

What is a Retainer?

100

This is the first item that accounting will ask for when you make any work-related purchase. You know, like for a stuffed squirrel wearing a cowboy outfit. 

What is a receipt?

100

An open-source content management system known as a CMS.

What is Wordpress?

200

While the number doesn’t compare to Allie’s 7.6 million TikTok views on one video, this social team member with a degree in accounting gets credit for having more views on a single video than any other social member’s personal TikTok account with 62.3k views. 

Who is Cam?

200

This campaign type is designed to show text ads in search results when a user searches for specific keywords.

What is a search campaign?

200

This cost metric refers to the amount an advertiser pays each time someone clicks on their ad.

What is cost-per-click (CPC)?

200

This is the maximum number of PTO hours that can roll over from year to year. 

What is 80 hours?

200

When a user submits a “Contact Us” form on the Oneupweb website, a series of emails known as this triggers.

What is a workflow?

300

Simon & Garfunkel may be the most legendary singer/songwriter partners but they never had to scope website projects like this musical AM duo.

Who are Billy and Taylor?

300

A gathering of stakeholders to discuss how a company will be represented.

What is a brand workshop or workshop?

300

Simple grayscale designs of a webpage that shows content hierarchy, calls to action, and functionality.

What is a wireframe? 

300

An examination of code that helps developers ensure or improve the code quality before they merge and ship it.

What is a peer (or code) review? 

300

HubSpot coined this term for inbound marketing in a continuous cycle. 

What is schema, or schema markup?

400

These two designers showed off their singing skills in their high school choir.

Who are Nic and David?

400

We consider this to be the most important component of a local business’s SEO properties.

What is a Google Business Profile?

400

This turns domain names into IP addresses, which allow browsers to get to websites and other internet resources.

What is a Domain Name Service (DNS)? 

400

These are the four letters we use to designate different types of proposals.

What are P, R, N, and S?

400

The 3 environments the development team works in. 

What is local, staging and production?

500

These two members of the Admin team have both been kicked out of Streeters on separate occasions. 

Who is Erin and Autumn?

500

The average number of images captured on a one-day brand photography shoot by the MPD.

What is 3,000?

500

This term in B2B marketing advises you to market to customers who are not likely to buy from you today.

What is the 95/5 rule?

500

In the event you trigger the HQ alarm and receive a front desk phone call from our alarm company, they'll ask you for the verbal passcode. Give them the name of this honorary OUW icon so they know it’s safe to turn off the alarm. 

Who is Bianca?

500

This multifaceted toolkit allows brands to analyze their online performance and manage communities across Meta-owned social platforms.

What is Meta Business Suite?

M
e
n
u