49% of consumers need what star rating before they choose to use a business.
What is a four-star rating?
Loss of revenue, patients, harassment by press or social media, closure of a business, inability to gain new clients
What reputation attacks can lead to?
Online Monitoring, Expanding Online Presence, Remove Comments
What are 3 ORM strategies?
This is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.
What is Search Engine Optimization
How many negative search results can impact your business by 70%
What is 4
Building a digital public image, one online review at a time, so that anyone searching for your brand finds 5-star reviews and positive customer experiences that paint your company in the best possible light.
What is Online Reputation Management?
Lowered search engine ranking, reputational risk, hard to fix, loss of trust
What are implications for negative reviews?
Increasing your social media platform is an example
What is building your social empire?
This is the professional maintenance of a favorable public image by a company or other organization or a famous person.
What is public relations?
A companies online reputation issues dissuade how what percentage of job seekers from applying?
What is 69%?