Hello!
New Home Star's Mission.
Sell more homes more profitably for our builder partners while providing excellent careers for our people.
Concerned with initiating a conversation with the customer and beginning to gather their wants/needs.
What is nurturer and qualifier of leads?
T x C = S
What is traffic times conversion equals sales?
SAMI
What is Sales Associate Marketing Initiatives?
Strategic silence that will help you to navigate training and become more successful with customers.
What is active listening?
The four key learning methods.
What are self-study, mentored guidance, division expert instruction, and New Home Connect?
Concerned with promoting the value that New Home Star provides to your builder partner.
What is representative of the New Home Star OSC team?
L x C = T.
What is leads times conversion equals traffic?
TCP
What is Target Consumer Profile?
Delivering the right message to the right customer, in the right location, at the right time.
What is on-target marketing?
A team member that leads training/support for a certain topic that they have mastered.
What is Division Expert?
Concerned with creating a great first impression for the customer.
What is representative of the builder partner?
20%
What is the OSC goal for lead to appointment conversion?
USP
What is Unique Selling Proposition?
An inventory of your strengths and weaknesses that helps to develop your positive mental approach.
What is a self-image audit?
The end goal of an OSC.
What is getting as much information as is helpful and securing a good appointment for the on-site team?
Concerned with providing in-depth notes and developing a healthy relationship with our sales partners?
What is liaison for on-site sales?
The percentage of total sales that include realtor participation.
What is co-op rate?
VP
What is Value Proposition?
The three sources of resouces utilized by an OSC.
What are New Home Star, the builder, and on-site sales representatives?
A mindset that actively seeks out the good in a situation, attempts not to dwell on the bad and looks for productive changes to shift the balance.
What is a positive mental attitude?
Concerned with getting the customer into the model home or on a virtual call with our on-site partners?
What is appointment setter?
Sales divided by number of appointments kept. A representation of the portion of kept appointments that turn into sales.
What is appointment to sale conversion?
OTM
What is On-Target Marketing?
The special combination of features and benefits that only your area, builder, and community can offer.
What is a unique selling proposition (USP)?