Accounting
Marketing
Operations & Org Dev
Finance
Strategy: SWOT & STEEPLE
100
This financial statement shows a company's revenues and expenses over a period of time, resulting in net income or net loss.
What is an Income Statement (Profit & Loss Statement)?
100
These four elements—Product, Price, Place, and Promotion—form the classic framework known as this.
What is the Marketing Mix (4 Ps)?
100
This management function involves setting goals and determining the best way to achieve them.
What is Planning?
100
This term refers to the ease with which an asset can be converted into cash without significantly affecting its price.
What is Liquidity?
100
In SWOT analysis, these two factors refer to elements that are internal to the organization.
What are Strengths and Weaknesses?
200
This accounting equation must always remain in balance: Assets = Liabilities + ___.
What is Owner's Equity (Stockholders' Equity)?
200
This process divides a broad market into distinct subsets of consumers who have common needs or characteristics.
What is Market Segmentation?
200
This type of organizational structure groups employees by function, such as marketing, finance, or operations.
What is a Functional (Departmental) Structure?
200
This financial concept states that a dollar received today is worth more than a dollar received in the future.
What is the Time Value of Money?
200
This component of the STEEPLE framework examines factors such as population demographics, cultural trends, and lifestyle changes.
What is the Social (Sociocultural) factor?
300
This financial statement shows a company's assets, liabilities, and equity at a specific point in time.
What is a Balance Sheet?
300
This concept holds that companies should understand and meet the needs and wants of customers better than competitors do.
What is the Marketing Concept?
300
This operations concept focuses on eliminating waste and maximizing efficiency in production processes.
What is Lean Production (Lean Manufacturing)?
300
This ratio measures a company's ability to pay short-term obligations: Current Assets divided by Current Liabilities.
What is the Current Ratio?
300
In a SWOT analysis, these two factors relate to conditions in the external environment that the organization cannot control.
What are Opportunities and Threats?
400
This accounting principle states that revenues should be recognized when earned, not when cash is received.
What is the Revenue Recognition (Accrual) Principle?
400
This type of research involves collecting new, original data directly from sources through surveys, interviews, or observations.
What is Primary Market Research?
400
This organizational theory, developed by Abraham Maslow, ranks human needs from basic physiological needs to self-actualization.
What is Maslow's Hierarchy of Needs?
400
This type of financing involves raising capital by selling ownership shares to investors, without incurring debt.
What is Equity Financing?
400
STEEPLE stands for Social, Technological, Economic, Environmental, Political, Legal, and this final letter.
What is Ethical?
500
This type of accounting focuses on providing financial information to external users such as investors and creditors.
What is Financial Accounting?
500
This stage of the product life cycle is characterized by slow sales growth, high promotional costs, and little to no profit.
What is the Introduction Stage?
500
This term describes the degree to which decision-making authority is concentrated at higher levels of the organizational hierarchy.
What is Centralization?
500
This analysis determines the sales volume at which total revenues equal total costs, resulting in zero profit or loss.
What is Break-Even Analysis?
500
This STEEPLE factor includes interest rates, inflation, unemployment rates, and overall economic growth that affect business decisions.
What is the Economic factor?
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