Financials
KPIS
Your Office
Brand Standards
Definitions
100

What level of QuickBooks online is required? 

Essentials 

100

How many net active caregivers is the KPI? 

8

100

What is the square footage requirement? 

500-800 square feet 

100

What is the phone answer brand standard? 

Answer 24/7

100

FAC

Franchise Advisory Council 

200

What should you do first: Import your chart of accounts or sync your bank account to QuickBooks?

IMPORT YOUR CHART OF ACCOUNTS!

200

How many sales inquiries is the KPI? 

6

200

What are the office requirements for home care agencies in your office building? 

No home care agencies in the building 

200

How often should you run background checks according to brand standards? 

Annually

200

KPI

Key Performance Indicator

300

What is the ideal gross margin percent?  

45-50% 
300

How many marketing inquiries is the KPI 

2

300

What is the requirement for conference room for your office?  

At least one room as a conference room or a shared space that can be used as a conference room 

300

What is the quality assurance brand standard? 

every 90 days 

300

P&L 

Profit and Loss

400

What is the goal for net profit % 

12%

400

What is the conversion percentage KPI? 

50%

400

What is the lock requirement for your office? 

At least one locked room 
400

How many hours of training do your caregivers need according to brand standards? 

12

400

Assessment 

evaluation of clients' needs

500

What is the goal for office labor % 

15%

500

How many days is your goal for AR? 

15

500

What are the parking requirements for office? 

Ample parking - not street parking 

500

How often do you need to send surveys according to brand standards? 

quarterly 

500

Inquiry 

Call from potential client to ask about possible care 

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