Vocabulary
This gives you the right to make and sell something.
Ex: An inventor usually gets a ______ for a new invention before it is mass produced and sold in stores.
patent
BONUS: Do you have to be the original inventor to patent a product or idea? (+100 points)
Which American inventor is usually given credit for inventing the movie camera?
Thomas Edison
Name two examples of jobs that use computer animation
computer animation is used in:
pilot training, military training, medical training (surgeons), and engineering (and many more!)
Watching the news is an example of which type of communication?
mass communication
According to the lecture, do we watch TV for free?
No, TV serves to deliver us to advertisers so that we will spend money on products and services
This means to completely control a type of business
Ex: A few people tried to _______, or completely control, the movie business.
monopolize
Who invented the first movie projector, called the cinematograph, in 1895?
The Lumiere brothers
What does CGI stand for?
Computer Generated Imagery
Emailing your professor is an example of which type of communication?
interpersonal communication
Advertisements comprise about ___% of television time.
25%
Communication with yourself (telling yourself "I need to study for my exam" or creating a reminder for yourself in your phone)
intrapersonal communication
How were the first completed films viewed?
(two devices invented by Edison were used simultaneously; one for pictures and one for sound)
kinetoscope and phonograph
The first step an animator takes is called _______
(this is when the animator builds a model of a character using lines and points in three-dimensional space on a computer; it includes NO details like color or texture)
wireframing
What is the source and receiver in mass communication?
source: usually a team of people at a news broadcasting station
receiver: many people
Which type of non-programmed TV material is usually free or low-cost?
PSAs (public service announcements)
This is the time before and after prime time
fringe time
Name two reasons that independent movie producers moved to California
(there were 6 reasons mentioned in the lecture)
1. movie producers could be further from the MPPC and its regulations
2. movie producers could avoid legal problems with the MPPC by going across the border into Mexico to make their movies
3. great weather in CA
4. a lot of cheap land in CA at the time
5. geography provided variety of backgrounds for filming different types of movies (close to ocean, desert, and mountains)
6. many Americans and immigrants were starting to move out west, which provided a large, cheap labor market for movie producers
rendering
What is "noise" in communication?
(There are two types of noise: physical and semantic noise)
noise can cause communication to be inaccurate; it gets in the way of communication and understanding
BONUS: give an example of physical noise and semantic noise (+100 points)
Name two types of non-program material on TV
(there are three total)
1. promotional announcements (promos)
2. ID; identification of local station or national network
3. PSA (public service announcement, usually run for free or at very low cost to support a charitable cause)
spot ads
Name two rules of the MPPC (Motion Picture Patents Company), which was formed by Edison and 9 other producers in Dec 1908
(there are four total rules that were mentioned in the lecture)
1. keep movies short
2. didn't give actors any credit for the movie
3. only distributed movies to those who used equipment and films that was patented
4. controlled the price of a ticket
List the four steps in computer animation
1. wireframing (creating 3D computer model made of lines and points)
2. shading (add shades of grey to represent lighting)
3. rendering (step when animators smooth out sharp line edges to make characters look more realistic; can also add colors, bumps, and hair)
4. keyframing (selecting important frames; the computer then fills in the rest of the movements)
What is one way messages can be encoded according to the Schramm model?
(four examples were given)
writing, speaking, printing, or filming
What age group has the most disposable income (and is therefore most targeted by advertisers)?
18-34 year olds