History
What is outdoor advertisement?
Any form of advertising displayed in a public setting, created to spread information to many people
Billboards, posters, graffiti, transit ads
By what year were nearly 300 companies using signs and posters to advertise?
1867
Name the four types of outdoor advertisements.
Billboards, street furniture, posters, transit advertising
True or False:
One purpose that these inventions served was to tell stories
Why was outdoor advertisement created?
What year was the outdoor advertisement company established?
1891
1835 is the year that the earliest recorded purchase of a _______ was made.
What are the two types of billboards?
Static and Digital Billboards
Is showing offensive content on advertisements allowed?
No...
When was the earliest recorded form of outdoor advertisement?
3000 B.C
What letters create the acronym for the advertising company?
OOH/OAAA
Large format posters
Where can you most commonly find a static billboard?
Along highways
What age group are outdoor advertisements created for?
All ages--there is no specific age group
What century did modern forms of outdoor advertisement begin?
11th Century
Who created the first billboard and when?
Jared Bell; Early 1800's
What did Ancient Egyptians use for public announcements?
Stone symbols
What's the difference between both types of bus advertising
Transit Advertising- the ad is moving with the bus
Street furniture- the ad stays in one place on the bus shelter
What is one thing that advertisers have to be mindful of?
Cultures, values, religions, identities, etc.
In what country did outdoor advertisements begin and with what form of media?
Egypt; Hieroglyphics
What does the acronym "OOH/OAAA" stand for?
Out Of Home Advertising Association Of America
Who invented moveable type printing and when?
Johannes Gutenburg; 1450's
Where can you most commonly find street furniture types of advertisements?
Bus stands, kiosks, bus shelters, and/ or newsstands.
What effect does visual pollution have on animals?
Impacts their behaviour and migration patterns.