Identify!
What am I?
Persuade me...
EXPLAIN TO MISS KERR
100
1 advantage of using metal as packaging
Recyclable
Withstands heat processing
Strong
100
I pollute the environment if not recycled properly but I make carrying foods cheap and convenient.
Plastic packaging
100
What type of method of persuasion is this?
Logo
100
What are the 2 elements to an EXPLAIN question?
A FACT and a CONSEQUENCE
200
2 advantages of using cardboard as a packaging material
Cheap to produce
Recyclable
Biodegradable
Easy to print on
200
I am a large, red M displayed on the front of many restaurants around the world. I am the same in every country, so it is easy to recognise my brand.
The McDonalds logo
200
What is this an example of? Name 3 other places where you might see/hear advertising.
Magazine advertising.
Internet, radio, leaflets, billboards, posters
200
Explain how a logo can influence food choice?
FACT: A logo is an easily recognisable symbol
CONSEQUENCE: which helps a brand become more popular causing a consumer to choose it.
300
3 types of food that uses glass as packaging
1 disadvantage of using glass
Jam jars, drinks bottles, ready made pasta sauces, olives, baby food, pickles
It is fragile, heavy and there are safety issues (it can break)
300
The illustration used to say a food product is suitable for freezing
300
What is this an example of?
Celebrity endorsement
300
Explain how a slogan can influence food choice.
FACT: A slogan is a catchy, memorable phrase that can get stuck in your head
CONSEQUENCE: so you may be more likely to buy the product when you see it.
400
4 pieces of voluntary labelling information
illustrations
barcode
recipe ideas or serving suggestions
vegetarian labelling
traffic light labelling
400
I am another word for STATUTORY beginning with M.
Mandatory
400
What is this an example of? Name another example for full points!
Sponsorship - when one brand aligns itself with an aspect of another brand.
400
Explain how advertising can influence food choice.
FACT: An advert exposes you to a product repeatedly
CONSEQUENCE: so you may be more likely to buy the product if you see it.
500
5 pieces of statutory information
Name of product (and description)
Name and address of manufacturer
Date stamp, nutrition information, allergens, ingredient list, batch number
Weight, storage instructions, cooking instructions
500
The symbol that shows a weight is ESTIMATED and meets the EU law for average weight.
500
Name 3 ways that companies use incentives to buy their products.
Discounts, BOGOF (buy one get one free), promotions (buy 2 get third free), competitions
Loyalty cards (Boots card, Tesco Clubcard)
Free gifts, free trials
500
Explain how social media can influence your food choice.
FACT: Social media can make a product go viral
CONSEQUENCE: so you will want to try it like everybody else.