PARC A
What are the 3 main elements which could be repeated on any publication?
Colors, Fonts and Shapes
The purpose of applying PARC to publications is to ______________________________.
Leave an impact on the reader.
Grab the reader's attention.
Name the color based on the meanings listed below...
love, danger, hunger
Red
There are 2 main font categories that every font fits into, name 1 out of the 2 categories.
* Or name both for an extra 50 points!
Serif or Sans Serif
Name the shape based on the meanings listed below...
perfection, completion, friendliness
Circle
List all 3 directions in the vertical category of alignment.
Top
Middle
Bottom
Applying contrast to a publication, which means using light colors vs dark colors, helps create what?
Focus
Name the color based on the meanings listed below...
wisdom, intelligence, royalty
Purple
There should not be more than this many fonts on a typical 8.5 x 11 publication.
Three
Name the shape based on the meanings listed below...
honesty, stability, strength
Square
Explain the term tracking in relation to PARC design.
The amount of space between each line of text in a paragraph.
List all 4 directions in the horizontal category of alignment.
Left
Center
Right
Justify
Name the color based on the meanings listed below...
healthy, nature, greed
Green
Which category of font has tails or feet on the edges of each letter?
Which category of font does not have tails or feet on the edges of each letter?
Serif
Sans Serif
Name the shape based on the meanings listed below...
action, tension, energy
Triangle
What do the 4 letters of PARC stand for?
Proximity
Alignment
Repetition
Contrast
This example of an alignment is used for print, for example in books, magazines, newspapers, etc.
What is the name of the alignment and why is it used for print?
Justify
To help guide the reader's eye along the line of text.
Name the color based on the meanings listed below...
power, sophistication, despair
Black
Why do we download specialized fonts from DaFonts?
To add more creativity based on a specific theme.
Under what tab in Microsoft Publisher, do I go to add shapes to my publication?
Insert
This category of PARC has designers grouping similar or like objects together in a publication.
Proximity
Explain the term tracking in relation to PARC design.
The amount of space between each letter in a word.
Name the color based on the meanings listed below...
creativity, energetic, fun
Orange
Sans Serif
Different shapes can be placed together on a publication to create a __________________.
Design