History
Technology
Issues
Roles
Workflow
100

This British computer scientist invented the World Wide Web in 1989.

Who is Sir Tim Berners-Lee?

100

This non-profit group published the first eBook in 1971.

What is Project Gutenberg?

100

This "everything store" acts as both a retailer and a platform for publishing. It has had a disruptive effect on publishing since launching in 1995.

What is Amazon?

100

This type of author publishes their work without the help of an established press.

Who is a self-published or indie author?

100

This term refers to publishing using digital formats, with a focus on the content, not the medium.

What is digital publishing?

200

This company's mass book digitization effort, which has since scanned more than 40 million titles, was ruled to be fair use in 2013.

What is Google?

200

This language is responsible for the presentation of markup languages, including HTML. It can create uniform styles, such as those used on a website.

What is Cascading Style Sheet (CSS)?

200

Pricing demands by Amazon around these types of books, as well as customer expectations of their costs, has impacted the sales of their paperback equivalents.

What are eBooks?

200

This person represents authors to publishers, helping secure the best deal possible for a book.

Who is a literary agent?

200

This concept, employed throughout the creation and production of media, supports social inclusion for people with disabilities as well as others.

What is accessibility?

300

This was one of the first publishing sectors to move into digital publishing.

What is reference publishing?

300

This information architecture tool is used to visualize how to content will be displayed.

What is a wire frame?

300

This intellectual property licensing structure allows creators to assign their own protections for their work, such as using an Attribution, or CC-BY, license.

What is Creative Commons?

300

This department of a publishing house promotes books throughout the supply chain.

What is marketing?

300

These are the three components of printing, whether in a physical or a digital form.

What are ink, paper, and binding?

400

This file type was a proprietary format controlled by Adobe until 2008. It is now one of the most popular e-publication formats and can be created specifically to be accessible.

What is portable document format (PDF)?

400

This phrase refers to the view from a rich text editor directly reflecting what is displayed on a web page.

What is What You See Is What You Get?

400

These two groups of people are more engaged with books than the general population, yet less books are marketed to them.

Who are Black and Hispanic people?

400

This person concerns themself with the strategy that guides the creation, delivery, and governance of content.

Who is a content strategist?

400

This can help grab attention and keep people interested. It can also help add value to a product. Podcasts are one example of it.

What is multimedia?

500

This term for when a book is available for purchase at the same time around the world, was heavily enforced for this 2005 book about a boy wizard.

What is a global lay down date?

500

This activity performed by search engines involves ordering indexes of pages from most relevant to least relevant.

What is ranking?

500

This term refers to the publishing of freely available, publicly accessible journals, book chapters, or other e-publications.

What is Open Access (OA)?

500

This tool can deliver and receive content from audiences and be powerful for marketing, but strategists must remain abreast of trends to be successful in using it.

What is social media?

500

This term refers to the structure of a website or other digital publication, including how it is organized, labeled, navigated, and searched.

What is information architecture?

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