Random
The ___________ enables reporters to quickly access basic information about an organization, a product or event.
What is a fact sheet?
The local angle that is custom tailored for an individual media source is:
What is proximity?
The process of coming up with as many ideas as possible in a short amount of time.
What is brainstorming?
This social media platform is a great way to gain consumer insight, building brand awareness and creating customer loyalty.
What is Facebook?
What is the value of a press/news release?
What is create awareness about ideas, situations, services, and products?
What is the rarest M&M color?
Brown
What is the value of a Media Advisory/Alert?
What is story angles, interviews, and visual elements?
Any situation or event that can affect a substantial amount of people.
What is significance?
A promotion to attract media attention.
What is Special Events?
This social media platform is a key tool for connecting with influencers, conveying stories, and interacting with audiences.
What is Instagram?
Basic information about a company is called?
What is a boilerplate statement?
What is the technical name of the "#" symbol?
Octothorpe
There are three types of fact sheets.
What are company profiles, events, and product specifications?
Anything out of the ordinary that attracts the media and public attention.
What is unusualness?
What is the most common device for creating news? Most often there is a winner.
What is a contest?
This platform is used to kick off campaigns, respond to crisis, test products and raise awareness.
What is YouTube?
The part of the press release that gives the reader a quick indication of what the release is about is called:
What is a headline?
The Vols best friend was born on August 8, 2021, in Shelbyville, TN.
Who is Smokey XI.
These add interest and variety and often explain what you are promoting much better than words.
What is a photograph?
The most important characteristic that focuses on news that is current.
What is Timeliness?
Because public opinion is valued and much attention is given to what the public thinks about, this is a popular way of creating news.
What is polls and surveys?
This platform is used to integrate with other social media platforms as it serves as a link back to a web page.
What is Pinterest?
What is used within a release to support the information and bring credibility and personality to your release?
What is a quote?
Monty is a life-size dinosaur sculpture located at the front entrance to the McClung Museum of Natural History and Culture. The sculpture is a 2,400-pound, 24-foot-long bronze skeleton of an _____________ that was common in Tennessee during the Late Cretaceous period. (three possible answers)
Edmontosaurus annectens, a hadrosaur, or duck-billed dinosaur.
When you begin to write, you need to take the time to ask yourself two important questions.
What is the Desired Outcome and Target Audience?
When an important person with star-power is involved.
What is Prominence?
Creating an event where the public and media can see how your product performs.
What is a product demonstration?
This new type of independent third-party endorser helps shapes audience through blogs, tweets, and the use of other social media platforms.
What is a Social Media Influencer (SMI)?
Where is the boilerplate statement placed in an online release?
What is after the ### and before the contact information?
This type of dog has been UT's top dog since 1953?
What is a bluetick coonhound?
What happens during the fine-tuning stage of the seven stages of the writing process?
What is proofread?
When a story is based on individuals.
What is human interest?
Hyped events that are creative and unusual.
What is a publicity stunt?
This platform provides an opportunity for creative messaging, previews, and behind the scene peeks, deals and discounts.
What is Snap Chat?
What symbol is used to mark the end of a release?
What is ### or -30-?
Back in the day, this popular condiment commonly used on potatoes used to be sold as medicine.
what is ketchup
This is sent with the intent of selling a potential story and why it would matter to the editor and to the audience they service.
What is a Pitch Story?
When two or more groups advocate different views and you participate in the conversation.
What is Conflict?
These spontaneous events is a way of creating news represents both human interest and conflict.
What is Rallies and Protests?
This open-source social media platform is gaining in popularity and is built on the same technology platform that Twitter was built on.
What is BlueSky?
Where is the boilerplate statement placed in a traditional release?
What is at the end of the release?
In 1524, this was the last letter to be added to the English alphabet.
what is "J"
Before it became a letter, the letter “i” was used for both “i” and “j.”