Guess the Color
In China this is the color of celebration and prosperity
RED
Marketing teams are more successful when made up of individuals from homogeneous backgrounds
FALSE
Western cultures this color is associated with calmness but also sadness
BLUE
What is the preferred color of roses in Japan
WHITE
In the Netherlands this color is associated with wealth and royalty
ORANGE
In the 1950's Pepsi switched to a lighter ice blue in southeast Asia and gained significant market share
FALSE: they lost market share because this lighter color was associated with mourning and death
In Japan this color represents love
GREEN
The universal acceptable marketing color is white
FALSE: it's blue because it has positive or at least neutral connotations in most cultures and at least 50% of top global brands use it
In Latin America this color is associated with death and mourning
YELLOW
The telecom company Orange reportedly alienated a large portion of the Irish population due to its name and color symbolizing support of a loyalist movement
TRUE
Predominantly favored for its connotations of trust and stability, blue is the most chosen for logos by companies within this industry, reflecting a global preference for conveying security and professionalism. Identify the industry.
Financial industry