a statement of belief or feeling
an opinion
This persuasive technique taps into people's compassion for others.
emotional appeal
All skin types can be harmed by the sun’s ultraviolet rays. It is up to you to take action to avoid getting skin cancer.
This is an example of _______appeal.
Emotional appeal
In a claim or argument, evidence can include ______, ________, ________, __________, and __________.
facts, examples, statistics, quotations, and anecdotes.
What does R.A.C.E. stand for?
Restate, Answer, Cite, & Explain.
a statement that can be proved or has been proven....
a fact
This persuasive technique taps into people's need to be part of the elite.
Snob appeal
This appeal uses celebrities or experts to support an idea/product.
Testimonial
studies that have been scientifically proven to be true.
Facts
An incomplete sentence.
consists of reasons and evidence used to back up a claim/argument
support
This appeal uses words with strong positive or negative connotations (associations).
Loaded language
This appeal links a claim to what society sees as “the right thing.” This appeal makes the writer and their claim seem trustworthy.
Ethical appeal
facts stated in numbers.
Statistics
When writing an essay, which source(s) would need to be credited?
websites, articles, studies, statistics, anecdotes, interviews, videos, poems, lyrics, and any other information that comes from others.
includes facts, statistics, quotations, or anecdotes that support reasons
evidence
This appeal uses celebrities or experts to support an idea/product. What type of persuasive technique is this?
Testimonial appeal
"As an Olympic athlete, I need all the energy I can get. That's why I drink Gatorade."
what type of persuasive technique is this?
Testimonial appeal
exact word-for-word statements from others. Usually, statements from experts on the topic provide strong, reliable evidence.
Quotations
When writing an essay, which source would NOT need to be credited?
Personal experience or knowledge.
statements that explain a person's beliefs or actions
reasons
This persuasive technique taps into people's need to be “one of the group.”
Bandwagon appeal
"Start your day with Sunny Delight's refreshing, all-natural juice."......which persuasive technique is this?
Loaded language (words with positive associations)
brief stories or accounts of events that prove a point about the topic.
Anecdotes
What is a fragment missing?
A subject (noun) or verb.