Define Formative evaluation
Take-charge and want control of themselves, Task-oriented
Define Research
thoroughly research your audience beforehand
Explain what is formative evaluation
Determines who needs the communication program/intervention, how great the need is, and what can be done to best meet the need
What is collaborators?
Easy-going, relationship-oriented, enjoy working with people to work towards a consensus.
What is specificity?
Researching your target audience may yield varying results that identifies different groups with will be communicating.
What is process evaluation?
Measures effort and the direct outputs of programs/interventions. Examines the process of implementing the communication program/intervention and determines whether it is operating as planned.
What are analyzers?
Detail-oriented, logical thinkers who analyze others and situations. Work best alone to come up with solutions
What are needs?
knowing the specific needs of the audience and not just the message you want to convey.
Define impact evaluation?
Measures community-level change or longer-term results that have occurred as a result of the communication program/intervention
Tell me what are socializers?
Outgoing, thrive on change and enjoy meeting people.
What is the word strategy?
Addressing your target audience based on your research and its needs should allow you to develop a strategy that will help you to better communicate as well.
Outcome evaluation what is it?
Measures effect and changes that result from the campaign.
Bonus Question:
What are employ communication styles appropriate to?
Target audience
Bonus Question:
What should you consider in target audience?
Consider timing
Bonus Question: True or False
Are these stages of an idea of evaluating process
What is True