POC Planning
PPC
WPR
SDP
Tom Seiff
100
POC is the acronym that stands for this
What is Point of Connection
100
This website is how you get to PPC
What is ABMarketing
100
WPRis the acronym for this
What is Wholesaler Performance Review
100
This bar is frequented, hated, and loved by SDPs
What is Bobby's Place
100
Known as man's best friend, this furry creature frequently eats leftover mash from Tom's home brews
What is Holly
200
POC Planning occurs this many times per year
What is 3
200
PPC is the acronym for this
What is POC Planning Central
200
Name 3 of the 6 things DMs are responsible for presenting during a WPR
What is 1) KPIs 2) AOE 3) New Product Package Sell-In 4) Priority Calendars 5) IRI 6) Any other points on deck
200
Like a true weirdo, this SDA refuses to go through revolving doors
Who is Lauren
200
Setting the bar really high (lol), Tom frequented this establishment for X amount of days in a row when it first opened
What is the Biergarten
300
This person is the resource for wholesalers during POC Planning
What is the District Manager (DM)
300
Name one of the three initiatives for which displays are planned
What is 1) Big Bets 2) Region Priorities 3) Iconic Brands
300
The WPR is typically this long
What is 60-90 minutes
300
If this SDA has not had a snack by 11am, she gets extremely hangry
Who is Ellie
300
A pirouette is often performed by Tom's son, whose profession is this
What is professional ballet dancer
400
This site is where wholesalers submit POC Planning initiatives
What is PPC
400
Name one of the three assets to secure impactful displays
What is 1) POCM 2) Cross-Merchandising 3) Sweepstakes
400
DMs should be familiar with this type of date to identify out-of-code beer during a WPR walk-through
What is a julian date
400
This SDA has 3-4 bananas per day
Who is Holly
400
Often found running in the wee hours of the morning, Tom has trained for this many marathons
What is 58
500
These are the three reasons why POC Planning exists
What is 1) to allow us assign better targets 2) track results and sales lift 3) monitor how our wholesalers are investing in our brands
500
Name one of the 4 categories of reports on PPC that DMs can use to support wholesalers during POC Planning
What is: 1) Budget 2) Displays 3) POCM 4) Promotions
500
Name one of the four items you should do as follow-up to a WPR
What is 1) Create action plans to address cause(s) for each key/priority GAP, include a due date and owner 2) Gain consensus on PFP and incentives for release to sales team by mid-month 3) Update visit in the DM Portal 4) Follow-up on progress of action items
500
Name 2 of the 4 individuals who returned to St. Louis with a physical ailment from the cabin
Who are: 1) Alex 2) Dave 3) Tim 4) Alec
500
Consistently found somewhere in Region 7, this ski resort tops Tom's list of favorite winter getaways
What is Vail
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