Price allowances given for carrying out some function for the manufacturer.
What is promotional discounts?
100
The price of a product is determined by _____ and _____.
What is cost and expenses?
100
The amount earned as a result of that investment.
What is return-on-investment?
100
This strategy requires you to find out what customers are willing to pay for your product.
What is demand-based pricing?
100
Odd prices represent quality, even prices represent bargains.
What is false?
200
Lower prices offered for limited period of time to stimulate sales.
What is promotional pricing?
200
The amount of goods or services that producers are willing to buy.
What is supply?
200
Pie charts are used to find what?
What is market share?
200
To determine prices for this strategy, you need to find out what your competitors charge?
What is competition-based pricing?
200
Multiple unit pricing is a pricing technique in which items are priced in multiples.
What is true?
300
Involves pricing all the items in a certain category the same.
What is price lining?
300
When companies strive for the same customers.
What is competition?
300
Offering low prices may work if your products are ______ ______?
What is price sensitive?
300
You must consider your business costs and your profit objectives.
What is cost-based pricing?
300
The four stages of the life cycle are introduction, promotion, place and maturity.
What is false?
400
A deceptive method of selling in which customers, attracted to a store by sell-priced items, are told either that the advertised bargain item is out of stock or is in inferior to a higher priced item that is available.
What is bait-and-switch?
400
When pricing can be changed by federal and state laws.
What is governmnent regulations?
400
Non-price strategies include product quality, customer service, promotion and ______.
What is packaging?
400
How many strategies can we use to set a price?
What is three?
400
All customers are charged the same price for the goods and services offered for sale in the one-price policy.
What is true?
500
Pricing above the market when no alternative retailer is available.
What is price gounging?
500
Strategies that affect price by the internet.
What are technological trends?
500
Maintaining the ____ ____ is additional pricing objective.
What is status quo?
500
The amount added to your cost to cover expenses and ensure a profit is called?
What is markup?
500
Break-even analysis is the point at which the gain from an economic activity exceeds the cost incurred in pursuing it.