2024 Convention
The major U.S. city that hosted the 2024 Primerica International Convention.
What is Atlanta?
The debt reduction strategy that involves paying the highest interest rate debt first to save the most money over time.
What is debt stacking?
Primerica recommends this type of life insurance that covers you for a specific period.
Term Life Insurance
Primerica was founded in 1977 under this name.
What is A.L. Williams & Associates?
A potential customer who has been identified as having a possible need for a product or service.
What is a lead?
This stadium was used for the large general sessions during the convention.
What is the Mercedes-Benz Stadium?
A simplified financial formula used to estimate how long it will take for an investment to double in value.
What is the Rule of 72?
The process of paying off high-interest debt by combining them into one lower-interest payment.
Debt Consolidation
Primerica's common stock is publicly traded on this major stock exchange.
What is the New York Stock Exchange (NYSE)?
Friends, Family, and Acquaintances
This was the major theme/slogan used for the 2024 Convention, which points toward future growth goals.
What is "Decade of Dominance"?
"Don't put all your eggs in one basket" is an example of this key investment strategy.
What is diversification?
Time and this powerful force can turn small investments into large amounts over time.
Compound Interest
The market demographic that Primerica primarily serves.
What is the middle-income market?
This phrase describes a rejection mindset that allows you to keep moving.
"Some will, some won't, so what, next!"?
The approximate number of attendees from the U.S. and Canada who attended the event.
What is 40,000?
A basket of different investments, like stocks and bonds, managed by a professional.
What is a mutual fund?
Having this in place helps protect your family from financial hardship if you die unexpectedly.
Income Protection (or Life Insurance)
The company's core financial philosophy, which advises clients to get adequate income protection and save for the future.
What is "Buy Term and Invest the Difference"?
Asking for referrals is also called tapping into this.
Someone else's warm market
The 2027 Convention will coincide with the 50-year anniversary of the company's original founding in this year.
What is 1977?
An individual retirement account where contributions are made with after-tax dollars and qualified withdrawals in retirement are tax-free.
What is a Roth IRA?
This is often the first step to building wealth.
Paying yourself first.
The complimentary, confidential tool that representatives use to help families analyze their financial situation and goals.
What is a Financial Needs Analysis (FNA)?
This is the best way to handle objections - by prepairing for them ahead of time.
Role-play