Layout and Typography
What is the term for the art of using fonts and font styles to produce professional-looking publications?
Typography
Name the FOUR colors that make up the CMYK model. (Must name all FOUR)
Cyan, Magenta, Yellow, Black
Which of these image dimensions represents the highest quality image?
1084×720
900×900
120×90
1200×900
1200×900
What should be included in a publication after obtaining the right to use a graphic, text, or other item found on the internet?
Citation for the source (credit or citation)
Which design principle states related items should be grouped close together?
Proximity
Which term refers to pages that appear side by side?
Facing pages
Which term refers to colors opposite each other on the color wheel?
Complementary
What is the design term for trimming a graphic image to focus attention on a particular area of the picture?
Cropping
Which term is used to describe when objects are combined to make a single unit?
Grouping
Which term refers to the differences in the use of light and dark shades of color in a publication?
Contrast
Which term refers to a font without small strokes or tails at the ends of letters?
Sans serif
Which term refers to colors that are next to each other on the color wheel?
Analogous
What term refers to the smallest item of information in a digital image?
Pixel
What are the qualifications for images to be downloaded from the internet and used in a brochure being prepared for publication and distribution?
The image must be royalty-free and copyright-free (or used with proper permission/license)
Which term refers to dots or dashes that precede tabbed text?
Leaders
Which term refers to the visual element at the center of interest on a page or set of facing pages?
Focal point
Which color model is used to display a publication on a computer monitor?
RGB
Which term best describes vector art:
resolution dependent or resolution independent
Resolution independent
Determines the orientation of a page?
Text direction on page when printed
(text direction)
Which desktop publishing tool turns an object or group of objects 90 degrees?
Rotating
Which term refers to the first letter of the first word in a paragraph that is formatted in a larger font size and set into the paragraph?
Drop cap
What do colors create in a publication? GIVE THREE
Meaning, Mood, Message
What are three characteristics of a raster/bitmap file? (Give ALL three for credit)
Dot-by-dot representation; Pixelated when enlarged; Resolution dependent
Which term refers to positioning elements so the reader’s eyes are drawn through the document?
Directional flow
How many points are in one inch?
72