Unit 1
Unit 2
Unit 3
Unit 4
Unit 5
100
These are wants shared by many people in a society such as roads or schools.
What are public wants?
100
Of sole-proprietorships, partnerships, and corporations, this type makes up the majority of U.S. businesses.
What are sole-proprietorships?
100
This is another more commonly used word for money.
What is currency?
100
This is the more appropriate name for "junk mail."
What is direct mail?
100
Businesses with this type of culture tend to have specific guidelines for dress, attendance, and other company actions.
What is a formal business culture?
200
Money, fuel, and labor are all examples of this which is needed to operate any business.
What are resources.
200
This means that the owner of a business is fully responsibly for a company's debts.
What is unlimited liability?
200
Foreign competition potentially lowering the demand for domestically produced goods is a reason for this practice implemented by the government.
What is protectionism or restiction of trade?
200
Out of magazines, newspapers, television, and the Internet, this media vehicle would be used if an advertiser wanted the longest exposure time.
What is a magazine
200
This type of separation includes such instances as a person being fired or terminated from a job
What is involuntary separation?
300
This is the term used to define a shortage of a resource.
What is scarcity?
300
McDonald's is an example of this type of business structure where an owner pays for the right to use the logo and likeness of a larger company.
What is a franchise?
300
This is the central bank of the United States.
What is the Federal Reserve?
300
Selecting the right channel of distribution is part of this section of the marketing mix.
What is place?
300
Health insurance, sick leave, and retirement plans are all examples of this.
What are benefits?
400
This leads to businesses deciding how to best use and conserve their resources.
What is competition?
400
Gasoline is an example of this type of good because it is refined from crude oil.
What is a processed good?
400
Most banks in the United States are this type of institution.
What are commercial banks?
400
This is the function of marketing that involves decisions about how much to charge for products and services.
What is pricing?
400
This act protects individiuals with disabilities from discrimination and ensures that businesses provide reasonable accomodations for them.
What is the ADA (Americans with Disabilities Act)?
500
Resources such as wheat and cattle are said to be this because more of them can be produced.
What is renewable?
500
This leadership style puts the most trust in it's employees by asking them to reach a goal but allowing them to choose how to achieve it.
What is free-reign leadership?
500
This involves commerce between states and is overseen by state governments.
What is intrastate commerce?
500
The heading of a script contains the title, producer, date and this piece of information.
What is the length of the commercial?
500
This is a detailed outline of the duties, qualifications, and conditions required to do a job.
What is a job description?
M
e
n
u