What Are Those?
Holiday Grab Bag
Queer in the News
LGBT-WHO?
New Balance Culture and History
100
Often called the 9060 "inside-out", this sneaker was made in collaboration with this streetwear brand.
What is Bodega?
100
This Christmas ballet composed by Tchaikovsky premiered in 1892 and features characters such as the Sugar Plum Fairy and Mother Ginger.
What is the Nutcracker?
100
This pop star founded The Midwest Princess Project to uplift trans youth and LGBTQ+ communities through action, care, and connection. 
Who is Chappell Roan?
100
This tiny but powerful vocalist kicked off festivities for the 2025 Macy's Thanksgiving Day Parade with a show-stopping rendition of Nina Simone's "Feeling Good".
Who is Cynthia Erivo?
100
What year was new balance founded as the New Balance Arch Support Company?
What is 1906?
200
This super limited sneaker only releases every 5 years and is considered the holy grail to New Balance collectors. It originally debuted in 1985 and was marketed as "The very best running shoe ever made".
What is the 1300?
200
Named after the diaper brand he was wearing when he snuck into Santa's bag as an orphaned infant, this is the name of the sugar-loving elf who travels to New York City to find his biological father.
Who is Buddy?
200
This t-shirt designed by Conner Ives has become a symbol of support for the trans community and has even raised $600,000 in 2025 towards trans support organizations like Trans Lifeline.
What is the Protect the Dolls tee?
200
Based on a novel series with the same name, this new HBO hit series follows a years-long secret romance between rival hockey players.
What is Heated Rivalry?
200
This is the name of the anthropomorphized shoe mascot that represents New Balance at various events and new store openings.
What is Newbie?
300
This Project Runway host launched a collection of active wear in partnership with New Balance and Lady Foot Locker in 2013.
Who is Heidi Klum?
300
This infectious holiday song debuted in 1984 and was performed by Wham! which featured frontman and queer icon George Michael.
What is Last Christmas?
300
This member of your '25-'26 Prism Leadership Team won a car on the Price is Right!
Who is Charlie Abbott?
300
Debuting in 2021, this pride flag incorporates a yellow background with a purple circle to represent what LGBTQIA+ population? 
What is intersex?
300
This California-based manufacturer is our sock vendor as of 2024. They focus on environmental conscienceness, circular knitting and employ justice-impacted individuals to give them a second chance at life.
What is FutureStitch?
400
This shoe that was designed with Salehe Bembury has a built in whistle.
What is the 574 Yurt?
400
In many countries, children leave this item outside of their door in hopes that they will be filled with sweets, fruits, and small toys.
What are shoes?
400
Rob Jetten (pictured below with his husband) is set to become the first openly gay prime minister of this European nation.
What is the Netherlands?
400
This concept dates back to Old Hollywood, where studios forced stars into marriages to hide their queer identities is seeing a resurgence with Gen Z and Millennials seeking financial stability and companionship, often in response to anti-LGBTQ+ political climates.
What is a lavender marriage?
400
This New Balance track and field Olympic gold medalist was named 2025 Athlete of the Year and is featured on the new SC Elite x TAG Heuer campaign.
Who is Sydney McLaughlin-Levrone?
500
Modeled by kpop idol Winter (from Aespa) and available exclusively in our Asian markets this fuzzy mary jane sold out on release day.
What is the winter breeze?
500
Originally titled "One Horse Open Sleigh" the often considered Christmas song “Jingle Bells” was first written to celebrate this winter holiday.
What is Thanksgving?
500
This drag queen recently raised over $1 million for charity by hiking 100 miles in full drag.
Who is Pattie Gonia?
500
This member of Japanese group XG came out as transmasculine non-binary earlier this week.
Who is Cocona?
500
In the early days of New Balance, William J. Riley (our founder) kept this object on his desk to represent perfect balance to his potential customers.
What is a chicken foot?