CTV/OTT
What does OTT Stand for?
Over the Top
Name all of the zones the BN Bargains gets distributed too
Niagara
Erie North
Erie Central
Erie South
Which package gives the client impressions in Live NFL Football?
BONUS*
How Many?
The Josh Allen "Franchise Spotlight" Package
46k
What percentage of the screen does a vidmax occupy?
90%
How many Buffalo Magazines go out a year?
Six
Give me 3 streaming services in which we can sell a package just on said streaming service?
Hulu, Netflix, Amazon Prime, Youtube
How many homes does WNY Values reach?
Over 470,000
What are the prices per month of all four packages?
$2,500
$7,000
$15,000
$25,000
Typically how long before the in home date do clients have to be camera ready?
1 month
What is the CPM for Connected TV?
BONUS*
What is the minimum spend per month?
$60
$875
What days do Bargains go into homes?
Saturdays
Name the 4 players the packages are named after
Allen (goat), Moore, Benford, Cook
What College did James Cook attend?
How many ROS impressions come with just a Full page ad?
50,000
What is the CPM for Live Baseball?
$57
If a client wants to purchase a quarter page in all 4 zones, 12 times a year (every month), how much will they spend per month?
$385
Which package includes the countdown clock?
The Christian Benford "Lockdown Leader" Package
In the customer Decision journey, give me 3 of the 5 products that fall into the awareness stage.
- Billboards
- Radio
- Television
- Non-Targeted Digital Display
What is the theme of the Setpember/October Issue?
Culture & Style
Which Live Sport has the highest CPM?
BONUS*
What is it?
CBB
World Cup
Winter Olympics
$117
In the WNY Values, what are the dimentions of a dog ear?
3.22 x 2.35
of the people we reach, how many were dedicated bills fans who watch, stream, attend, listen, or follow the Bills on a weekly basis?
83%
Compared to industry averages, our social media campaigns deliver __% cheaper cost per click?
BONUS*
And a __% stronger CTR?
70%
45%
What is the 6x rate for the Back Cover?
$3200