HOLD
SHINE
TEXTURE
VOLUME
NO WASH DAY
100

Air Control


• Pine-derived resin provides hold 

• Oryzanol, derived from rice bran, acts as a  natural UV filter 

• Organic jojoba and aloe help condition hair


100

Brilliant Anti Humectant Pomade

• Castor oil helps tame frizz while adding shine • Rice bran oil helps act as a UV absorber 

Pomade that repels moisture from  coarse hair, helping tame curls and waves, prevent frizziness and flyaways and give  hair a polished, satiny look


100

Aveda Men's Grooming Clay

• Seaweed helps act as a protective barrier  for the skin and scalp • Tamanu oil has been used for centuries in the South Pacific to soothe dry or irritated skin • Plai oil has been used for centuries to help  relieve skin irritation • Licorice root is an ancient Chinese remedy  believed to soothe and calm

100

pure abundance™ volumizing hair spray

Volumizing hair spray that provides  extra-firm, humidity-resistant hold and  shine, helping hair look volumized and  feel more abundant

• Pine-derived resin compounds provide extra-firm hold and help combat humidity • Acacia gum helps add bulk to hair


100

heat relief™ thermal protector & conditioning mist

97% naturally derived* thermal  dry spray that protects hair from  heat up to 450° during restyling,  instantly conditioning and infusing it  with a calming Shampure™ aroma

200

Men's Firm Hold Gel

• Seaweed helps act as a protective barrier for  the skin and scalp 

• Tamanu oil has been used for centuries in the South Pacific to soothe dry or irritated skin 

• Plai oil has been used for centuries to help  relieve skin irritation • Licorice root is an ancient Chinese remedy  believed to soothe and calm

200

Brilliant Emollient Finishing Gloss

High-gloss emollient that conditions, smooths ends and makes combing easier while imparting extraordinary shine

• Silica, a mineral derived from sand, adds shine without weight • Vitamin E, an anti-oxidant, helps protect against environmental aggressors


200

light elements™ texturizing creme

• Amur corktree and barley blend adds moisture  to hair • Organic beeswax and pullulan help provide light, all-day hold • Plant emulsifiers derived from jojoba and soy provide creamy texture • A blend of gamma oryzanol (derived from  rice bran) and bamboo helps protect hair  from sun damage

Weightless creme wax for all hair types that creates texture with a light, pliable hold


200

phomollient™ styling foam

Foam that creates weightless volume and body while delivering light hold and shine  for fine to medium hair

200

texture tonic

• Magnesium sulfate helps contract and compress hair, instantly creating piecey, defined texture • Cane sugar is a natural humectant that helps leave hair with a touchable texture and infused with natural shine • Pullulan, a naturally derived styling polymer, helps create tousled texture and flexible hold for all hair types

300

Liquid Pomade

• Seaweed helps act as a protective barrier for  the skin and scalp 

• Tamanu oil has been used for centuries in the South Pacific to soothe dry or irritated skin 

• Plai oil has been used for centuries to help  relieve skin irritation 

• Licorice root is an ancient Chinese remedy  believed to soothe and calm

300

Brilliant Humectant Pomade

Pomade that activates, defines, enhances and maintains curl or wave and adds  extraordinary shine in coarse hair

• Certified organic flax seed provides  natural hold • Certified organic aloe helps tame frizz  while conditioning • Kelp helps moisturize hair


300

thickening paste

Lightweight paste that instantly thickens hair strands for a strong, defined style  with natural shine

300

thickening tonic

• Amla, an Ayurvedic herb, helps thicken  each individual hair strand making hair look  and feel thicker from roots to ends • Wheat protein helps protect hair from  heat-styling damage

300

rinseless refresh micellar hair & scalp refresher

• Babassu betaine helps to lift impurities • Rice protein helps provide anti-frizz benefits • Cornstarch helps provide light hold

Liquid spray that instantly cleanses  the scalp, refreshes the hair’s natural texture and tames frizz for up to 72 hours in wavy to very curly or coily hair


400

Be Curly Curl Enhancer

• Certified organic aloe helps moisturize hair  and tame frizz while adding shine

 • Certified organic marshmallow root helps  provide smooth hold

 • Soy-derived vitamin E helps protect hair  from environmental aggressors

 • Pro-vitamin B5 helps thicken hair while  adding moisture

400

aveda men pure-formance™ pomade

Pomade that creates texture and definition with a strong level of hold while hydrating and delivering high shine

400

brilliant™ universal styling creme

Creme that defines texture and helps  seal in moisture on medium to coarse  hair and creates definition on dry hair

400

volumizing tonic™

• Wheat-derived amino acids help build body • Oryzanol, derived from rice bran, acts as a  UV filter for hair

Spray that creates targeted lift with  weightless volume and shine for fine  to medium hair

Spray that creates targeted lift with  weightless volume and shine for fine  to medium hair

400

nutriplenish™ leave-in conditioner

A complex of organic pomegranate seed oil  and sand ginger helps revitalize dull, dry hair  by adding hydration and helping to protect hair from the drying effects of the sun

Leave-in conditioner that instantly nourishes, detangles and protects*  all hair types while providing hydration  for 72 hours

500

Firmata

Firm hold hair spray that provides extra-strong control, shine


500

brilliant™ medium hold hair spray

Medium hold hair spray that protects hair from humidity while adding brilliant shine and definition

500

control paste™

Finishing paste for all hair types that  provides a pliable, high-textured,  low-sheen hold that is smooth, not sticky

500

pure abundance™ style-prep™

Fine, micro-mist spray that detangles  and adds lightweight, natural bulk to each strand, creating long-lasting volume on shampoo days and refreshing volume on  non-shampoo days

• Botanical blend of naturally derived bulking agents, including passion fruit, rice bran, acai oil, acacia gum and aloe, help volumize hair • Natural, corn-derived polymer helps hold for body that lasts all day • Hydrolyzed wheat protein helps condition hair


500

AVEDA WOODEN PADDLE BRUSH

• Provides ventilation and aids in drainage after the brush has been washed 

• Helps prevent bacterial growth that could occur with pooling water inside the brush Brush also features:

 • Pad cushion—reduces stress to hair and scalp 

• Staggered pin arrangement—allows for vertical brushing to detangle and horizontal brushing  to smooth 

• Extended bristles—stimulate and massage scalp 

• Handle—allows for proper amount of tension to be applied during styling

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