We adhere to the highest standards of accuracy and truth in advancing the interests of those we represent and in communicating with the public.
honesty
100
Year that Rogers created the "best-dressed" contest
1939
100
Name of the world's largest organization for public relations professionals based in NY?
Public Relations Society of America
200
Actress who won the fictional "best-dressed" competition
Rita Hayworth
200
We acquire and responsibly use specialized knowledge and experience. We advance the profession through continued professional development, research, and education. We build mutual understanding, credibility, and relationships among a wide array of institutions and audiences.
expertise
200
Year that the world’s largest entertainment PR firm Rogers & Cowan was founded
1950
200
Fraction of colleges that offer ethics courses
1/4
300
Co-founder of the largest entertainment PR firm in the world
Henry Rogers
300
We serve the public interest by acting as responsible advocates for those we represent. We provide a voice in the marketplace of ideas, facts, and viewpoints to aid informed public debate.
advocacy
300
PR flourished due to TV, federal government, and corporate America
the 60s and 70s
300
Number of PR jobs in federal government making it the largest single employer of PR in U.S
over 4,000
400
Man who worked for the railroad company and won Supreme court case in 1961
Byoir
400
We deal fairly with clients, employers, competitors, peers, vendors, the media, and the general public. We respect all opinions and support the right of free expression.
fairness
400
Year that the PRSA was chartered
1947
400
Name given to government PR jobs
public information
500
Father of Public Relations
Edward Bernays
500
We are faithful to those we represent, while honoring our obligation to serve the public interest.
loyalty
500
Year of the 1st code of ethics
1954
500
Byoir's defense during the 1961 Supreme Court Case