Disruption
It is a striking ______ that giving consumers more choices can sometimes make them less satisfied with their eventual decision.
A. tactic
B. authority
C. paradox
D. reciprocity
C. paradox
The statement “Only three places remain at this price” is primarily intended to exploit:
A. consistency
B. scarcity
C. liking
D. reciprocity
B. scarcity
Digital disruption has made the industry highly ______.
A) fragmented
B) mainstay
C) agile
A) fragmented
The project received funding from a ______.
A) equities
B) venture fund
C) cash savings
B) venture fund
Some analysts believe that investing heavily in cryptocurrency is still too ______ for institutional investors.
A) off the wall
B) equities
C) oversight
A) off the wall
The advertisement does not make a technically false claim, but its wording could easily ______ consumers into believing that the product is more effective than it actually is.
A. incline
B. position
C. mislead
D. invite
C. mislead
After customers publicly commit to reducing their use of plastic, a company asks them to purchase its reusable products. Which principle is the company primarily exploiting?
A. Reciprocity
B. Authority
C. Consistency
D. Scarcity
C. Consistency
Energy exports remain the ______ of the economy.
A) agile
B) mainstay
C) fragmented
B) mainstay
Some companies become too ______ after market success.
A) complacent
B) agile
C) dedicated
A) complacent
Win the points.
Congrats!
______ the firm invested earlier in AI, it would have led the industry now.
A) Had
B) Suppose
C) Given that
A) Had
_________________________________________
This is an inverted conditional.
The advertisement repeatedly describes the product as “trusted by thousands of professionals” rather than explaining its technical specifications. Which persuasive principle is most clearly being exploited?
A. Reciprocity
B. Consistency
C. Social proof
D. Scarcity
C. Social proof
Start-ups must remain ______ in changing markets.
A) agile
B) complacent
C) entrenched
A) agile
Teams were asked to ______ ideas during the session.
A) brainstorm
B) abandon
C) fragment
A) brainstorm
_____ by thousands of customers, the product quickly became popular.
a. Recommending
b. Recommended
c. Having recommended
d. Having been recommending
b. Recommended
________________________________________
WHY?
Thousands of customers recommended the product. The product received the action.
→ Past participle = the subject receives the action
______ we consider a different strategy, what outcomes might emerge?
A) Suppose
B) Had
C) If only
A) Suppose
____________________________________
Suppose can introduce a hypothetical situation and ask us to imagine its possible consequences.
Which sentence uses “inclined” most appropriately?
A. Consumers were inclined the product because it was inexpensive.
B. Consumers were inclined to purchase the product after reading positive reviews.
C. The product was inclined as an environmentally friendly option.
D. The campaign inclined consumers with a scarcity tactic.
B. Consumers were inclined to purchase the product after reading positive reviews.
_____ consumer behaviour, the researchers identified several patterns.
a. Analysed
b. Having analysed
c. Analysing
d. Having been analysed
c. Analysing
___________________________________
WHY?
The researchers analysed consumer behaviour. They are doing the action.
→ -ING = the subject does the action
Get the points from a team of your choice
Oh my God.
______ I had invested in tech stocks earlier, I would have now been wealthy.
A) If only
B) Given that
C) Were
A) If only
___________________________________
The speaker regrets not investing earlier and imagines a different result in the present.
A company sends customers a useful free report and subsequently notices an increase in purchases. Which principle is most directly illustrated?
A. Authority
B. Scarcity
C. Reciprocity
D. Consistency
C. Reciprocity
_____ the market, the company changed its marketing strategy.
a. Analysing
b. Analysed
c. Having analysed
d. Being analysed
C. Having analysed
_______________________________________
WHY?
The company analysed the market first and then changed its strategy.
The firm adopted a ______ to solve the problem.
A) novel approach
B) fragmented
C) bond
A) novel approach
The investment committee decided to ______ renewable energy projects despite the long payback period.
A) equities
B) plough money into
C) oversight
B) plough money into
______ the company to double its innovation spending, profits could increase significantly.
A) Were
B) If only
C) Suppose
A) Were
_________________________________
This is an inverted conditional used for a hypothetical situation.