Content
This is the type of content we will now link to be posted on SpEC and S2MARTS Community sites.
What are NSTXL Blog Posts?
The stage when the Press team should be notified of an opportunity.
What is the Coming Soon stage?
Messaging that provides awareness to members and notifies them of funding in their respective ________.
What are Technology Area(s)?
The order of these will be tested for all content during the opportunity lifecycle.
What are offerings, events (PTX, INX), whitepapers?
Joy met this writer/actor/comedian recently.
Who is Larry David?
Two variables that will be tested in A/B testing for emails.
What are Headers, Subject lines, CTA's, and Length of Content?
______ dates should be included in industry media calendars.
What are INX/PTX dates?
_______ should be worked with to create NTDC messaging in communications.
Who is the Membership Team?
Proactive education tactic for members to learn about acquiring a DD2345 for S2MARTs opportunities that require it.
What are Webinars and Office Hours?
The process responsible for reducing opportunity communication errors.
What is the QA Process?
Three types of content to elevate opportunity importance and technology area(s).
What are Whitepapers, Case studies, Infographics, Videos, Webinars, and Podcasts?
A way the S2MARTs & SpEC Community sites can be segmented through Tags or Groups.
What are Technology Areas?
Segmented emails outlining the benefits and ease of access to opportunities to ______ defense contractors.
Who are Non-Traditional?
The SpEC and S2MARTS Program Marketing teams will meet this often to cross-collaborate in process improvements, hiccups, wins, and any relevant process/opportunity updates.
What is Bi-Monthly (every two months)?
SpEC and S2MARTs stands for ____ and ____.
What is Space Enterprise Consortium and Strategic and Spectrum Missions Advanced Resilient Trusted Systems.
Innovator NETWORX and Project TALX will now be embedded where?
What is the Opportunity Page?
Ways to experiment within opportunity messaging.
What are Variations in tone, Emphasis on benefits, and Target audience segmentation?
_____ personnel will be included in all new Kickoff calls for each opportunity.
Who are OTA Directors, Program Marketing, and Contracting Teams?
Added benefit of being apart of the Marketing Department at NSTXL.
What are Meghan Fisher's Cat Tarot Card Readings?
For SpEC, what should happen with the Book of Needs?
What is a Campaign?
This is who the Program Marketing team will work with to take a proactive approach to member education that coincides with open opportunities or problem areas (messaging on: opportunity sites, emails, problem area focused webinars, blogs, videos, etc.)
Who are Membership and Content Teams?
The shared services of Marketing.
What are Events, Branding, Press, Content, Membership, Growth Marketing, Program Marketing, and Business Development.