Chapter 7
Chapter 8
Chapter 10
Chapter 11
Chapter 12
100
Perception of center of control over reinforcement; can be internal or external
What is locus of control
100
the breadth and depth of the material covered in a curriculum
What is scope
100
a formal statement of the estimated revenues and expenditures
What is budget
100
things that keep people from obtaining the product or adopting a behavior
What is barriers
100
intended results in a logic model
What is outcomes
200
Primary elements or building blocks of a theory
What is concepts
200
order in which the content of a sequence is presented
What is sequence
200
an award or financial assistance
What is grant
200
the very first people to adopt an innovation
What is innovators
200
program activities or interventions in a logic model
What is outputs
300
A concept developed, created, or adopted for use with a specific theory
What is construct
300
number in the priority population exposed or reached
What is penetration rate
300
educational materials developed by the program planners
What is in-house materials
300
people who are not very interested in innovation and would be the last to adopt
What is lagards
300
a systematic and visual way to present and share your understanding of the relationships among the resources you have to operate your program, the activities you plan, an the changes or results you hope to achieve
What is logic model
400
values people place on an expected outcome
What is expectancies
400
process of identifying groups of consumers that share similar characteristics and will respond in a like way to a marketing strategy
What is segmentation
400
one that has been developed by an outside group and includes the basic components and materials necessary to implement
What is canned program
400
the application of commercial marketing technologies to the analysis, planing, execution, and evaluation of programs designed to influence the voluntary behavior of target audiences in order to improve their personal welfare and that of their society
What is social marketing
400
a set of procedures used to try out various processes during program development using a small group of participants prior to implementation
What is pilot testing
500
anticipation of certain outcomes from a certain behavior
What is expectations
500
a general plan of action for affecting a health problem; it may encompass several activities
What is strategy
500
a document that describes the general principles of an agreement between parties but does not amount to a substantive contract
What is memorandum of understanding/agreement (MOU/MOA)
500
a dedicated effort to understand a priority population prior to developing an intervention and then keeping this knowledge at the center of all program planning decisions
What is consumer orientation
500
sets national standards that health plans, health care clearinghouses, and health care providers who conduct certain health care transactions electronically must implement to protect and guard against the misuse of individually identifiable health information
What is HIPPA - Health Insurance Portability and Accountability Act of 1996
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