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Former President and Chairman of TIAA-CREF (1957 - 1979), he conceived the idea of a variable annuity in 1950, which would invest in a diversified fund of common stocks. At that time insurance companies sold only traditional fixed-income annuities. Two years later, the Teachers Insurance and Annuity Association of America (TIAA) established the first variable annuity when it created the College Retirement Equities Fund (CREF), which today is the world's largest provider of variable annuities.
For the insurance industry, the concept made possible the addition of an entirely new class of pension and insurance products. For millions of Americans it meant a more financially secure retirement.
Who is Dr. William Greenough?