His theories argued that many people's problems come from their unconscious mind
Who is Freud?
Chemical communication between neurons.
what is neurotransmission?
the process of taking sensory information and then assembling and integrating it.
what is bottom-up processing?
a learning process that occurs when a neutral stimulus becomes associated with a stimulus that naturally produces a behaviour.
what is classical conditioning?
difficulty conceptualizing that an object typically used for one purpose can be used for another.
what is functional fixedness?
What is the principle of parsimony/occam's razor?
what is an agonist?
the area at which visual transduction happens.
what are rods and cones/the retina?
when earlier learning gets in the way of new learning
what is proactive interference?
a set of rules by which we construct a sentence
what is syntax?
an electrochemical impulse that travels down the membrane and results in neurotransmitter release.
what is an action potential?
our ability to detect importan information, like names, in a conversation that doesn't involve us in a noisy place.
what is the cocktail party effect?
a learning process where behaviours are modified through the association of stimuli with reinforcement or punishment.
what is operant conditioning?
the tendency to rely on information that comes to mind quickly
what is the availability heuristic?
Just because two things are related, this doesn't mean that one thing causes another
What is causation vs. correlation?
The area of the brain that monitors and organizes other brain functions.
What is the frontal lobe?
an effect where we fail to detect changes in our environment.
what is change blindness?
a type of reinforcement schedule where reinforcement is given after an action is completed after a varying amount of time.
what is a variable interval schedule of reinforcement?
the view that we represent all thinking linguistically (extreme view)
what is linguistic determinism?
a research method where the variables are observed, but not manipulated.
what is the correlational method/non-experimental method?
The area of the brain that contains Wernicke's area, an area responsible for language comprehension.
What is the temporal lobe?
the brain waves associated with deep sleep, and are crucial for feeling rested.
what are delta waves?
an effect where post-event information alters or becomes incorporated into the original memory.
what is the misinformation effect?
based judgements on similarity to an abstract ideal, expectation, or stereotype.
what is the representativeness heuristic?