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100

what is shaping?

guiding behavior toward a desired goal by reinforcing successive approximations—small steps that get closer to the final behavior.

Example: To teach a dog to roll over, first reward it for lying down, then for turning partway, and finally for completing the roll.

100

what is classical conditioning?

learning an association between two stimuli. Something that originally meant nothing starts triggering a learned response because it has been associated with something meaningful.

100

what is operant conditioning?

Operant conditioning is learning in which behavior becomes stronger or weaker depending on its consequences.

100

what is memory?

Persistence of learning over time through encoding, storage, & retrieval of info

100

how can mnemonic devices be used to enhance memory?

TOOL, TRICK OR STRATEGE TO HELP YOU REMEMBER A LOT OF INFO

-CHUNKING

200

Describe Pavlov’s dog and bell study

- Ivan Pavlov: The name most closely associated with classical conditioning.

- Behaviorism: Focuses on observable behavior and seeks objectivity, rather than explaining behavior by referring to mental processes.

Pavlov was a physiologist studying digestion. He noticed that dogs began salivating before food arrived. He investigated how a previously neutral sound could become associated with food.

200

how much information most people can hold in their working memory?

•Capacity: 7 +/- 2 pieces of information (5-9)

200

what is chunking?

divide (something) into chunks 

memory trick

200

 define, and differentiate the two principles of reinforcement

- Reinforcement increases the likelihood that a behavior will happen again.

- Punishment decreases the likelihood that a behavior will happen again.

200

what is working memory?

Newer conceptualization of short-term memory

Keep new info active in consciousness & relate it to older info

With rehearsal, info may be stored in long-term memory

300

what is the difference between intrinsic and extrinsic motivation?

INTRINSIC: Doing something for its own sake

e.g. “I go to work because I love my job.”

EXTRINSIC: Doing something to get rewards or avoid punishment

e.g. “I go to work so I’ll get paid & won’t get fired.”

300

what is the difference between learning & associative learning?

Learning: A relatively permanent change in an organism's behavior due to experience.

Associative learning: Learning to associate two stimuli or events so that one helps you anticipate the other.

- Learning = experience changes behavior.

- Associative = association, or connecting two things.

300

what is the difference between classical and operant conditioning? (main definition, main person, example)

Classical conditioning

(Pavlov, Associates two stimuli, Learns a response to a stimulus, Example: Feeling hungry when hearing a familiar food-related sound )

Operant conditioning (Skinner, Associates behavior with consequences, Learns from what follows an action, Example: Studying more after receiving a good grade)

300

what are the three parts of the information processing model?

Encoding: putting info into memory

Storage: retaining it over time

Retrieval: bringing it back out


300

what is the difference in generalization and discrimination? (and define)

Generalization = similar things

A learned response spreads to similar stimuli. Example: Someone bitten by one dog becomes afraid of many dogs.

Discrimination = distinguish

A person responds differently to different stimuli. Example: A fire in a fireplace feels cozy, but a fire on the stove feels dangerous.


400

what is the difference between reinforcement and punishment? AND name the 4 types.

-Reinforcement increases the likelihood that a behavior will happen again.

- Punishment decreases the likelihood that a behavior will happen again.

- Positive = add something.

- Negative = remove something.

(positive reinforcement, negative reinforcement, positive punishment, negative punishment)

400

what are the four major types of classical conditioning?

(UCS) Unconditioned Stimulus

Something that naturally triggers a response without learning. Dog example: Food

(UCR) Unconditioned Response

The natural, unlearned reaction to the UCS. Dog example: Salivating to food

(CS) Conditioned Stimulus

A previously neutral stimulus that triggers a learned response after conditioning. Dog example: Bell or tone after it has been paired with food

(CR) Conditioned Response

The learned reaction to the conditioned stimulus. Dog example: Salivating to the bell alone

400

WHAT IS acquisition , extinction and spontaneous recovery?

1. Acquisition = learning begins

The bell is repeatedly paired with food, and the dog learns the association.

Memory trick: Acquire means gain or obtain.


2. Extinction = learned response weakens

The bell sounds repeatedly without food, so the dog's salivation to the bell decreases.

Memory trick: Extinction means the response fades. The original learning is not necessarily erased.


3. Spontaneous recovery = response returns

After a rest period, the bell may trigger salivation again, even after extinction.

Memory trick: Spontaneous means it returns on its own

400

what is the difference between automatic and effortful processing?

Automatic: Time, Frequency, Well-learned information

Effortful: Rehearsed, Overlearning

400

how did Watson test the principles of classic conditioning with Little Albert?

John B. Watson tested whether emotional responses could be classically conditioned.

- Little Albert initially showed no fear of a white rat.

- The rat was paired with a frightening, loud noise.

- Albert developed a fear response to the rat.

- His fear also generalized to similar stimuli.

500

in ENCODING what is the difference in visual, acoustic, and semantic encoding?

VISUAL- IMAGES

ACOUSTIC-SOUND

SEMANTIC- MEANING

500

in RETRIEVAL what is the difference between recall, recognition, and relearning?

Recall: Retrieve info not in conscious awareness

e.g. fill in the blank/essay test

Recognition: Identify info when it’s presented

e.g. multiple choice test

Relearning: Speed of learning forgotten info again

e.g. re-taking a course is easier

500

what are the two types of sensory memories?

 iconic (VISUAL) and echoic (AUDITORY)

500

(2-part question) what are the errors in encoding and in memory construction?

ENCODING: Some things are never encoded, We encode functional/useful info, Eyewitness memory inaccurate when weapon is used, Selective Attention, “Weapon focus”, Pay attention to weapon instead of face

MEMORY CONSTRUCTION: Misinformation Effect, Memories may be altered after exposure to subtle misinformation

500

what are the four types of reinforcement schedules AND does acquisition and extinction happen quickly or slowly

Fixed-ratio schedule: Every time a behavior is performed, it is reinforced Or: Reward for doing something a set # of times e.g. recycling cans for $, reward for every 10 cans

Acquisition: Fast Extinction: Fast


variable-ratio schedule: Behavior is reinforced, but not every time e.g. gambling

Acquisition: Fast Extinction: Slow


fixed-interval schedule: Reinforcement after a set amount of time e.g. Payday every two weeks

Acquisition: Slow Extinction: Fast


variable-interval schedule: Reinforcement at varying times e.g. checking stores for sales, pop quiz

Acquisition: Slow Extinction: Slow


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