SIS
A cause and effect relationship.
What is an advantage of experimental research designs?
A response to real or imagined group pressures.
What is conformity?
The time interval between a conditioned and unconditioned stimulus.
What is contiguity?
The teamwork between two or more parties.
What is collaboration?
Attention, Retention, Reproduction, Motivation.
What are the factors of observational learning?
Data measured in numerical values.
What is quantitative data?
A small offer that is preceded by a larger one.
What is Door in the Face?
The addition of an unpleasant stimulus to decrease behaviour.
What is aversive punishment?
Scientific findings that have consequences upon society, or vice versa.
What is influence?
Central and Peripheral.
What are the two routes of persuasion?
A research design involving two or more groups being exposed to different experimental conditions.
What is an independent groups design?
The manipulation of Source, Message, and Audience to change attitudes.
What is the Yale Attitude Change Approach?
The phase in which the neutral stimulus becomes the conditioned stimulus.
What is the performance phase?
Potential risks to participants that must be taken into consideration when evaluating studies.
What are ethics?
Becoming passive and depressed in response to repeated and inescapable aversive stimulus.
What is learned helplessness?
The applicability of an experiment to a real world scenario.
What is ecological validity?
65%
What percentage of Milgram's participants went to 450 volts?
Reinforcement is delivered after a predictable number of responses
What is a fixed ratio schedule of reinforcement?
Clear transmission of findings that may include international conventions, reviews, or verification of results.
What is communication?
He is known for his experiments on pigeons.
Who was Burrhus Frederic Skinner?
An observational design utilising both longitudinal and cross-sectional elements.
What is a sequential design?
Altered states of consciousness.
What is a factor contributing to deindividuation?
Monkey see monkey do!
What is observational learning?
The solutions developed, or actions designed, as a response to economic, sociocultural, or environmental factors.
What is application?
A cognitive model or mental representation of something.
What is a Schemata?