What marketing strategy would be most effective at helping a fitness professional tell a story and create an instantly recognizable level of service?
Creating a brand identity
How many pages are most appropriate for a resume?
One to two pages
What is something that allows a fitness professional to stand out from others in featuring their services?
Unique selling proposition (USP)
Identify the correct number of continuing education units (CEUs) that an NASM Certified Personal Trainer needs to complete in a 2-year cycle to renew the certification.
2
Rather than simply designing workout programs to change appearance, the modern personal trainer has evolved to a professional responsible for producing which of the following?
Improving overall health and movement quality for their clients
Recently, what has become an effective way to deliver customized exercise solutions to clients based on their individual needs?
Teaching group fitness workouts
Offering customized meal plans
Offering online coaching programs
Creating exercise programs to heal injured body parts
Offering online coaching programs
Online workout programs are an effective way for personal trainers to market their skills and services to individuals without ever having to meet in person.
What most correctly identifies the purpose of a resume?
A resume allows a job candidate to present their job skills to a potential employer.
What statement best describes the main benefit for establishing a brand identity?
A brand identity establishes a top-of-mind presence.
Why is continued education required for NASM Certified Personal Trainers?
To ensure that fitness professionals stay current on the latest understandings and research findings within the industry
Robert is a recently retired military veteran. He has earned his NASM-CPT credential because he wants to help young people prepare for the physical demands of serving in the military. Which employment options provide him with the greatest access to potential clients in all geographic locations?
Conducting online coaching and personal training
Applicants for the military can be found all over the country. Offering and advertising online coaching can allow Robert to offer his services to military applicants across the country, as opposed to only his local area.
What is the best choice of attire to an interview at a health club?
Professional business attire
Roderick, an NASM-CPT, has submitted his application to be a personal trainer through the website of a large health club company. What will provide the best opportunity to get noticed by the hiring manager?
Wearing a suit and tie to the health club to drop off a resume with the hiring manager and complete an application in person
Which statement best describes the first stage of the sales process?
Identifying a customer's needs
What is the purpose of a professional personal training certification?
To ensure that individual job candidates can demonstrate the ability to perform the tasks required for this job category
Why can personal trainers be considered among the most important employees within a health club?
Personal trainers come in direct contact with members and can have the greatest influence on whether members achieve results.
What is the most effective way to learn more about a large health club company before an interview with a hiring manager?
Reviewing the company website and social media channels to learn about all the programs and services offered
What is a prospect?
An individual who has been identified as a potential client
A prospect is an individual who has been identified as a potential client.
Why is it important for fitness professionals to pay attention to their personal grooming when working in a fitness facility?
Personal trainers are professionals. Having a professional appearance can help ensure that clients treat personal trainers as the professionals they are.
How can fitness professionals earn CEUs?
Attending fitness industry conferences
Mac, an NASM-CPT, has been working as a personal trainer at a health club for almost 3 years. He has consistently received positive job evaluations, making him eligible for a promotion. What opportunity would be the most appropriate to pursue, given his experience?
General Manager
Fitness Manager
Area Fitness Manager
Group Fitness Manager
Fitness manager
What is an important step after conducting an interview with a potential employer?
Sending a handwritten thank-you letter or an email
What is forecasting?
A business management technique that helps predict how much work is needed to meet a revenue goal
What term describes the process of building a relationship based on communication and trust?
Building rapport
How often does an NASM Certified Personal Trainer need to renew their certification?
Every 2 years
When working in a health club, what piece of equipment would it be essential to know the location of?
The AED, in case the personal trainer will need to perform CPR on a health club member
It is essential that all fitness professionals know where the AED is located in the facility because it could help save a life in an emergency.