GENERAL INFO
SOURCES OF
FEATURES OF
MEASURING (Pt I)
MEASURING (Pt II)
100

What is public opinion?

Ideas & attitudes that most people hold about a particular issue or person

100

Where do public opinion come from?

Public opinion comes from a persons background, the mass media, public officials, and interest groups

100

The three terms public opinion is often described by?

direction, intensity, and stability.

100

What does public opinion affect?

Affects public policy 

100

Who was the student who helped raise money for cancer awareness?

Alix Olian.

200

Why is public opinion important? 

It help leaders make decision & get support 

200

Do people lives and experience have ________.

A major influence on their opinion. 

200

Public opinion on any given topic is positive or negative?

Public opinion is mixed

200

What is the most common way to measure public opinion?

Public opinion polls.

200

What is one reason some people support opinion polls?

They help leaders understand what the public thinks.

300

Diversity Public opinion is not ____________?


uniform, or alike, however.

300

What plays a important role?

Age, gender, income, race, religion, occupation, and place of residence

300

What does intensity refer to? 

Refers to strength of an opinion on a giving issue  

300

What do we call people who create and conduct polls?

Pollsters.

300

Why do some people dislike public opinion polls?

They think leaders care more about being liked than doing what’s right.

400

What did Franklin D. Roosevelt say? 

"I cannot go any faster than the people will let me."

400

Officials Political leaders and government officials can?

Influence public opinion

400

The stability of public opinion?

firmly how people hold their views 

400

What kind of sample includes people of all ages, incomes, and opinions?

A random sample.

400

What should good poll questions be?

Fair and unbiased.

500

How does public opinion affect a presidents ability to lead?

Presidents are more likely to gain support if their popularity with public is high

500

If a voter elect some one in office 

They indicate that they trust those officals
500

In some campaigns, _______.

Voters change their minds many before election day.
500

What are polls called when questions are worded to influence answers?

Push polls.

500

 What is one problem people worry about with polls and elections?

Polls can affect how people vote or if they vote at all.

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