GENERAL INFO
What is Public opinion?
What is an idea or attitude that most people hold on a person or idea?
Why are interest groups called Pressure groups?
They pressure power to act
What is Direction?
What does it mean when voters elect a candidate?
How many people do Pollsters typically question?
1,500
What is the Role of Public Opinion?
determine/influence ideas
What makes people hold a wide variety of Public Opinion?
Background
What is often Public Opinion?
What is a more accurate way to find public opinion?
A public opinion poll
What shouls a well-constructed sample reflect?
An accurate result of Public Opinion
What is a medium?
means of communication
What do interest groups do?
Gather people to influence public opinion
What is the state of Public Opinion?
Election results only show what?
What should Polls be careful what they word?
Questions
What is Public Opinions 3 features are described by?
Direction, Intensity and Stability
Why is it called Mass Media?
Because they communicate broadly
What is intensity?
The strengh of Public Opinion
What does a pollster do?
What is Condemned by responsible public opinion testers?
Push Polls
Poltical officials must be made aware
What does it mean when someones votes for a candidate?
That they trust them
What is Stability?
How firmly the public opinion stays
Typically random people from the U.S
What do people worry polls will affect?
Elections