MEDIA & PROMOTION
COLLABORATION
CREATIVE DECISIONS
MAIN ROLE
MARKETING TASKS
100

What is a press release used for?


What is Inform media about the show?

100

Which staff member does the publicity director work closely with?


What is Director or Producer?

100

What helps make a show stand out to audiences?


What is Catchy slogans and visuals?


100

What is the primary job of a publicity director?


What is to promote the show and attract an audience?

100

What printed materials does a publicity director help create?


What is posters, flyers, and programs?

200

Who might receive press releases?

What is newspapers, blogs, and radio stations?

200

Why does the publicity director need show details from the director?


What is To promote the show accurately?


200

What determines the “vibe” of promotional materials?


What is The genre and theme of the show?


200

Who does the publicity director mainly communicate with?


What is the public, media, and audience?

200

What online platforms are commonly used for show promotion?


What is Social Media & Websites?

300

What type of interviews may be arranged?


What is Cast or Director Interviews?

300

Who provides photos and videos for promotion?


What is cast, crew, or photographers?

300

Why must publicity match the tone of the play?


What is To attract the right audience?


300

What goal does all publicity work aim to achieve?


What is Increase ticket sales and attendance


300

What type of visual content helps attract audiences?


What is Photos, videos, trailers?


400

What does media coverage help increase?

What is public awareness and credibility?

400

Why is teamwork important for publicity?


What is consistent messaging and timing?

400

What could happen if publicity is misleading?


What is audience disappointment or low reviews?

400

When does a publicity director’s work usually begin?


What is Before rehearsals and continues through the run of the show?


400

What type of writing might a publicity director produce?


What is Press releases and promotional descriptions?


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