Functions
This function of management is used to help guide people to meet the goals of a business and keeps people on tasks. It encourages people to keep an open communication line.
What is LEADING.
If Lays Chips and Pringles Chips were to create a new chip together, this would be an example of this branding strategy.
What is CO BRANDING.
"Everyone is doing it" or "stay home, save lives" is an example of this propaganda strategy.
What is bandwagon.
What is: Product, Price, Place, Promotion
This is the process of deciding how best to use a business' resources.
What is management.
This function of management is used to determine actions to meet the goal of a business.
What is PLANNING
If Lays Chips owned other companies such as Ruffles, Pringles, Mars Bars, Hershey Chocolate, and Dove Soap. This is an example of what branding strategy.
What is MIXED BRANDING.
Using "normal" looking people, ordinary language, clothing in an attempt to appeal to the everyday person for ads is an example of this propaganda strategy.
What is COMMON MAN.
What is: age, gender, location, economic status, social media usage, political views, likes, dislikes.
What is TOP.
This function of management is used to measure how well the tasks performed to meet the goal of a business.
If Lays Chips wanted to create a car run on oil used to fry the chips, this would be an example of what branding strategy.
What is BRAND EXTENSION.
Ads that make you angry, feel sad, make you laugh, are examples of this propaganda strategy.
What is EMOTIONAL APPEAL
When determining the 4Ps of a business, it is always important to consider this, because it will help determine marketing strategies.
What is competition.
This is the promotion of a particular product or company by means of advertising and distinctive design.
What is BRANDING
This function of management is used to assign tasks or specific jobs to people.
What is ORGANIZING
If Lays Chips were a failing brand and tried to revive their brand by changing their logo, their flavors, and their packaging, this is an example of this branding strategy.
What is RE BRANDING
Using famous people or very pretty people for ads is an example of this propaganda technique
Popular promotional strategies include this acronym which stands for Buy One Get One.
This level of management implements the strategies set by the previous level.
What is MIDDLE
What is STAFFING
What is BRAND EXTENSION.
Using graphs, charts, percentages, etc. to prove the viability of a product is an example of this propaganda technique.
What is STATISTICS.
Often times, sugary cereal is located at a kid's eye level. This is an example of which of the 4Ps of the marketing mix?
What is Place.
Examples of this level of management are supervisors and foremen
What is FIRST LINE