An overexaggeration
Hyperbole
Usually found at the top of an article and is typically underlined
Title / Heading
Visual symbols that convey tone or emotion. Can be found on your phone's keyboard.
Emojis
Opening that grabs attention.
Opening / Lead (Hook)
Red
Anger, Warning, Agression, Danger
the same word or topic repeated over and over again
Repetition
Information presented in a list format.
Bullet Points
Words that create emotional responses.
Emotive Language
Final paragraph summarising ideas.
Conclusion
Yellow
Hope, Optimism, Joy, Caution
3 examples of high modality
must, certainly, is, definitely
How the text is visually organised.
Layout
Words that imitate sounds.
Onomatopoeia
Referring to past events.
Flashback
Green
Nature, Peace, Safety, Health
What is logos?
using logic, reasoning, and facts
Logical order of ideas.
Sequencing
Meaning / Effect of Bold font
Urgency, authority
What type of text is the stimulus.
Genre
Blue
Calm, Professionalism, Trust
emphasises a key point and adds interest
Where is something in the back of a text
Background
Where does the eye travel first? The main component of the text?
Vector
Purpose of logo of company in a text
Adds credibility
Black
Power, Sleek, Seriousness, Used for contrast