The open market(ing)
That's personal! ...finance
Quicken Nuggets
Do you know the way of Monterey?
Are we Dunn yet?
100

Make the other teams green with envy if you get this one right. Around 62-90% of an initial product assessment comes from this alone!

What is color?

100

This index tracks the performance of 500 of the largest publicly traded companies in the United States and is often used as a benchmark for the overall U.S. stock market.

What is the S&P 500?

100

Don't space out on this one. Quicken is actually a trademark of this LLC.

What is Rocket Mortgage?

100

This aptly named theater, built out of wood from a shipwreck, was the first of its kind in California.

What is The First Theater?

100

"Eric's love of aviation doesn't stop at airplanes. He owns and pilots these aircrafts, which can take off and land vertically."

What are helicopters?

200

It's a revolution! 85% of marketers say this technology has changed how they create content in 2024.

What is AI?

200

This debt-reduction strategy focuses on paying down balances with the highest interest rate first.

What is the (debt) avalanche method?

200

Quicken was first written in 1983 for this acronymed operating system.

What is DOS?

200

The name of Monterey Bay comes from the Spanish words "monte" and "rey," which literally translate to this phrase.

What is "king of the mountain"?

200

Eric proudly displays a jersey in the Menlo Park office with this number, denoting which employee he was at Intuit.

What is four?

300

Can you repeat that, please? This marketing "rule" says that a prospect needs to see or hear your message this number of times before taking action or making a purchase.

What is "the rule of seven?"

300

A strategy where you invest a fixed amount of money at regular intervals, regardless of market conditions, is known by this three-word phrase.

What is dollar-cost averaging?

300

This top-requested budgeting feature post-Mint shutdown was added to Quicken Simplifi in March 2024.

What is rollover budgeting?

300

The Monterey Bay Aquarium was the first in the U.S. to successfully exhibit and then return this animal to the wild.

What is a great white shark?

300

This classic board game is so beloved by Eric, that he sometimes travels around the country to participate in tournaments.

What is Scrabble?

400

This type of segmentation divides a market based on factors like personality, values, interests, and lifestyles, allowing brands to target consumers based on their psychological traits.

What is psychographic segmentation?

400

This strategy involves selling an investment at a loss to offset capital gains in order to reduce tax liability. Just beware of the "wash sale rule."

What is tax-loss harvesting?

400

This popular animated series features a scene in which one main character's exchange with Santa Clause leads them to exclaim "oh that reminds me, I need a new version of Quicken."

What is Family Guy?

400

Every October, thousands of monarch butterflies make a stop in Pacific Grove, often referred to by this nickname, before continuing their migration to warmer climates in February.

What is “Butterfly Town, U.S.A."?

400

There's no way Eric could have been an early employee at this company where he held his first full-time job. It was founded in 1911!

What is IBM?

500

Before his execution, convicted murderer Gary Gilmore uttered these three final words which in turn inspired advertising executive Dan Wieden to create one of the world's most iconic brand slogans.

What is "let's do it?"

500

This estate planning tool, abbreviated as QTIP, allows a spouse to provide income for a surviving spouse while controlling the distribution of the trust’s assets after the surviving spouse's death.

What is a Qualified Terminable Interest Property trust?

500

Picture it: Palo Alto, 1983. An accidental meeting in front of this building brought Scott Cook and Tom Proulx together for a chat that would lead to Quicken's creation and improve the lives of millions.

What is the Stanford University Library?

500

Monterey sees this number of sunny days per year, 30% more than the U.S. average.

What is 267?

500

Eric's first school wasn't in the U.S., but this Asian capital city.

What is Kuala Lumpur

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