Audience
Purpose
Context
Form & Structure
Style & Language
100

What is meant by the form of a text?

Form means the type or category of text.

Examples include a letter, article, speech, blog, leaflet, diary, memoir or podcast.

100

What is meant by the purpose of a text?

Purpose is the reason a text has been produced or the function it serves.

100

Give four examples of different text forms.

Accept any four appropriate examples, such as:

  • letter;
  • article;
  • leaflet;
  • advertisement;
  • speech;
  • blog;
  • podcast;
  • diary;
  • autobiography;
  • memoir;
  • travel writing;
  • news story;
  • review.
100

Give four possible purposes of a text.

Accept any four:

  • to persuade;
  • to argue;
  • to analyse;
  • to critique;
  • to narrate;
  • to describe;
  • to inform;
  • to instruct.
100

What is meant by the audience of a text?

The audience is the person or group for whom a text has been produced.

200

Explain two clues that may help a reader identify the intended audience of a text.

Possible answers include:

  • the subject of the text;
  • where or how the audience accesses the text;
  • the level of vocabulary;
  • the degree of formality;
  • the audience’s likely age;
  • the audience’s interests;
  • the audience’s level of education;
  • the audience’s expertise in the subject;
  • the geographical location mentioned in the text.
200

What is meant by the context of a text? Give two examples of contextual factors.

Context refers to the circumstances surrounding the production or reception of a text.

Possible contextual factors include:

  • time period;
  • physical location;
  • relationship between participants;
  • social circumstances;
  • political circumstances;
  • cultural background;
  • situation in which the text was written;
  • method of publication.
200

Explain the difference between writing to persuade and writing to argue.

Persuasive writing tries to convince the audience to accept the writer’s point of view. It may use emotional techniques such as rhetorical questions and emotive language. Argumentative writing is generally more logical and less emotional. It focuses more strongly on presenting and developing a reasoned position.

200

Name three features commonly found in commercial forms such as advertisements, brochures, flyers or leaflets.

Accept any three:

  • headings;
  • branding;
  • logos;
  • slogans;
  • official colour schemes;
  • photographs;
  • short paragraphs;
  • simple sentences;
  • bullet points;
  • clear and accessible language.
200

Explain the difference between narrative writing and descriptive writing.

Narrative writing organises events into a story. It usually contains a sequence of events and may follow a chronological order. Descriptive writing focuses more closely on presenting a person, place, object or experience through detailed imagery. It is often slower-paced and may not depend on a clear sequence of events.

300

What is meant by lexis?

Lexis means the vocabulary or word choices used in a language or text.

300

What is a lexical field? Give an example containing at least four related words.

A lexical field is a group of words connected by a common subject or area of meaning.

Example from the lexical field of cars:

  • engine;
  • brakes;
  • dashboard;
  • speedometer.
300

Explain the difference between the denotative and connotative meanings of a word. Use the word “rose” in your answer.

Denotative meaning is the literal or dictionary meaning of a word. A rose is a type of flower. Connotative meaning refers to the ideas, emotions or associations connected with a word. A rose may suggest love, romance or beauty.

300

Identify the word class of each highlighted word.

a. The violent storm approached.
b. The child moved slowly.
c. The waves struck the rocks.
d. The branches scratched the window.
e. They entered the room.

a. violent — adjective
b. slowly — adverb
c. waves — noun
d. scratched — verb
e. They — pronoun

300

Explain the function of each of the following word classes:

  • noun
  • adjective
  • verb
  • adverb

Give one example of each.

Noun: names a person, place, object or idea.
Example: storm

Adjective: describes or modifies a noun.
Example: violent

Verb: expresses an action, event or state.
Example: ran

Adverb: modifies a verb, adjective or another adverb.
Example: quickly

400

Identify the sentence structure used in each example.

a. The rain fell.
b. The rain fell, and the wind became stronger.
c. Although the rain continued, the walkers did not stop.
d. No escape.

a. Simple sentence
b. Compound sentence
c. Complex sentence
d. Minor sentence

400

Explain the difference between the following sentence functions:

  • declarative
  • interrogative
  • imperative
  • exclamatory

Declarative: makes a statement.

Interrogative: asks a question.

Imperative: gives a command, instruction or request.

Exclamatory: expresses strong feeling or emphasis.

400

What is meant by figurative language? Give two examples of figurative language techniques.

Figurative language uses words or phrases in a non-literal way to create an image, comparison, idea or effect.

Accept any two:

  • simile;
  • metaphor;
  • personification;
  • symbolism;
  • hyperbole;
  • imagery.
400

Explain the difference between a simile and a metaphor. Give one original example of each.

A simile compares one thing with another using words such as “like” or “as”.

Example:


The moon was like a silver coin.


A metaphor describes one thing as though it is another.

Example:


The moon was a silver coin.


400

What is personification? Explain the effect created in this sentence:


The angry wind clawed at the windows.


Personification gives human or living qualities to something non-human.

In the sentence, the wind is described as “angry” and as “clawing” at the windows. This makes it seem aggressive and threatening, creating a sense of danger.

500

 Read the sentence:


The engine growled, the brakes screamed and the car tore along the road.


Identify and explain two language techniques used to create a sense of danger.

The verb “growled” personifies the engine as an aggressive animal, suggesting power and threat. The verb “screamed” personifies the brakes and creates painful sound imagery. The dynamic verb “tore” suggests uncontrolled speed and violent movement.

500

Explain what is meant by voice, tone and formality in language analysis.

Voice: the distinctive perspective or personality presented by the writer or speaker.

Tone: the attitude, feeling or mood communicated through the language.

Formality: the extent to which the language follows formal conventions and is appropriate for professional or less personal situations.

500

Read the extract:


Honestly, you would not believe the chaos at the station. Everyone was shouting, bags were everywhere, and I had absolutely no idea where to go!


Analyse the language of the extract. In your answer, comment on:

  • voice;
  • tone;
  • formality;
  • sentence structure;
  • vocabulary choices.

Model answer:
The extract uses a first-person voice, shown by the pronoun “I”. This makes the account seem personal and immediate. The writer also directly addresses the reader through “you”, creating a conversational relationship.

The tone is overwhelmed and incredulous. The expression “you would not believe” suggests that the situation was unusually chaotic, while the intensifier “absolutely” emphasises the speaker’s confusion.

The register is informal. The discourse marker “Honestly” sounds like natural speech, and the direct address creates the impression of a personal conversation. The exclamation mark also adds emotional emphasis.

The sentence structure contributes to the sense of disorder. The second sentence contains a list of events and conditions: “Everyone was shouting, bags were everywhere”. This accumulation makes several things appear to be happening at the same time.

The lexical choices belong to a field of confusion and disorder, including “chaos”, “shouting”, “everywhere” and “no idea”. Together, these choices present the station as crowded, noisy and difficult to navigate.

500

"A charity leaflet aims to inform readers about homelessness and persuade them to donate"

Identify the two purposes and explain one language feature that could support each purpose.

The first purpose is to inform. Facts, statistics or clear explanations could provide reliable information about homelessness.

The second purpose is to persuade. Emotive language, direct address, rhetorical questions or imperatives could encourage readers to donate.

500

Explain two ways a writer may adapt language for a younger audience.

A writer may use simpler vocabulary so younger readers can understand the ideas easily. The writer may also use shorter sentences, direct address, familiar examples or a friendly tone to keep the audience engaged.

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