These four factors help determine whether you should organize your own event.
What are size, resources, time, and expertise?
This team executes the event based on the plans.
What is the banquets team?
This number is confirmed 72 hours before the event.
What is the guaranteed number (Gtd #)?
This option involves coordinating vendors like caterers and entertainment.
What is hiring an event planner?
This role responds to booking requests for smaller events.
Who is the sales coordinator?
One way to find clients is by contacting them without prior relationship.
What are cold calls?
This role becomes the organizer for all elements when choosing a DIY event.
Who is the client?
This role supervises the event during execution and assigns duties.
Who is the banquet captain or supervisor?
These tours give potential clients an initial impression of the venue.
What are site or location tours?
Hotels typically offer this type of professional to help organize events.
What is an Event Services Manager (ESM) or Conference Services Manager (CSM)?
This team sets up and tears down tables, chairs, and A/V equipment.
What is the setup crew (porter or houseperson)?
This document is considered a “mini contract” for events.
What is a BEO?
This team signs contracts and brings in business.
Who is the sales team?
This team takes over after the contract and handles planning details.
What is conference services or catering?
This summary document is distributed before BEOs for large events.
What is an event resume?