Responses and Requests
Relationships
Reppin' the Brand
Showing our One Love
Tools
100
The standard timeframe to request a check after a fundraising night event.
What is 48-60 hours?
100
The Appreciation Program we use to engage with our loyal Customers.
What is the Caniac Club?
100
The three things you should have on your Community Board at all times.
What are local flyers, event pictures and thank you notes.
100
Used to celebrate local teams for athletic achievements by awarding attendees of athletic events a BOGO box combo if a specific goal is met
What are Cane's Challenges?
100
The website we use to order campaign POP materials, prints, clings, etc.
What is Vivid Ink?
200
Financial limits of authority for a GM, MPC and MP.
What is $250, $500, $1,000?
200
The discount we use for Crewmembers that allows them bring in their friends and family when they first start at Raising Cane’s.
What is the New Hire Friends and Family discount?
200
A quick 30-second summary of our Restaurant, brand and offerings.
What is a brand pitch?
200
Designed to build long lasting relationships with our Customers by showing our appreciation for their personal or group accomplishments
What are Community Awards?
200
Tool that helps to execute a trade area analysis and stores the information that’s gathered during the process.
What is the RTAP Tool?
300
The GL code for fundraising night donations.
What is 6019?
300
The first question you ask when a Customer asks for a food donation.
What is your food budget?
300
The three main media outlets we use in St. Louis
What are billboards, radio and digital?
300
Limited or one-time reward designed to celebrate with our Customers
What are promotions?
300
The tool we use to determine the return on investment for an event engagement and/or sponsorship fee.
What is the Cost Benefit Analysis Tool?
400
The GL code you use for a local activation with a pet welfare organization.
What is 6013?
400
Our number one philosophy when responding to Community Requests.
What is "always finding a yes."
400
The first person you should call if there are any media inquiries or social media issues that could go viral.
Who is your Area Leader of Marketing?
400
Used on a limited basis to show our appreciation of our Crew and key people in the Community
What are discounts?
400
The area around the Restaurant that generates the majority of the Restaurant’s Customers. It is usually not a perfect circle.
What is the trade area?
500
The area around the Restaurant that generates the majority of the Restaurant’s Customers. It is usually not a perfect circle.
What is a trade area?
500
Name your favorite Community partner relationship in St. Louis and why.
???
500
What is the table cloth, boxes under the table, dog on top, tear away banners
500
The current, built-in discount we provide for a 100 finger tailgate.
What is 27% discount?
500
There are 5 steps to Marketing your Restaurant – understand your trade area, establish goals and objectives, develop a plan, execute the plan and ____________.
What is report the results and understand the impact?