This is what consists of all the business activities involved in the selling of goods and services to ultimate consumers
What is Retailing?
100
This type of buyer is considered a buyers in training. College graduates pursuing a buying career will usually hold this job after completing a management training program.
What is an Assistant Buyer?
100
These are are typically the apparel and accessory product categories and fashions for the home such as linens, curtains, and bathroom items.
What is a Soft Line?
100
This research consist of gathering data that already exist—someone else has done the work for you.
What is Secondary Data Research?
100
Marital Status, Households, Age groups, and Spending habits are all an example of this...
What is are Demographic Consumer Trends?
200
This is the business activity that involves selecting and purchasing products to satisfy the wants and needs of consumers.
What is Buying!?
200
These are personality traits that a buyer must posses. Name 2
What is Drive, Vision, Enthusiasm,Creativity, Works well under pressure....etc
200
This product category includes hardware, sporting goods, appliances, furniture, toys, and lawn and garden products.
What is a Hard Line
200
This is an internal resource that is on the ground for interacting with customers.
What is a Sales Associate?
200
This consumer trend is related to consumers' lifestyles, attitudes, and opinions.
What are Psychographic trends?
300
When targeting consumers, this is when retailers Segment the market, they are attempting to identify and serve a particular group of customers with common characteristics.
What is Market Segmentation?
300
This is an examples of quantitative performance measurements against which retail buyers can be evaluated. (There are several, name one)
What is Net sales, markdown %, Gross margin %, Open-to-buy, stock sales ratios, stock turnover, etc...
300
This is a businesses that sell all kinds of merchandise for the individual and the home.
What is a Department Store?
300
This is an example of an external source who reviews your product.
Who is the customer?
300
This buying motive is when customers purchase food, clothing, and shelter to satisfy rational needs, but those needs can be satisfied with minimum purchases.
What is an Emotional Buying Motive?
400
This kind of data information is based on lifestyle, interests, and opinions of consumers.
What is Psychographic data?
400
This is one of the key performance measurements on which a retail buyers is evaluated.
What is Markup?
400
Like a department stores, this type of retailer emphasize one-stop shopping to meet the needs of all family members and appeal to consumers who value savings over service. (Walmart, Kmart, and Target)
What is a Discount Department Store?
400
This is your merchandise supplier. They will be able to inform you about what merchandise is being heavily ordered by other retailers.
Who is the Vendor?
400
This need, as illustrated by Maslow's Hierarchy of Needs is last on the pyramid, it comes after all others are met.
What is Self Actualization?
500
This type of target marketing is when retailers attempt to please all consumers.
What is Undifferentiated target marketing?
500
(retail-cost)/Retail=?
What is Markup %
500
This type of centralized buying attempts to overcome some of the limitations of the central merchandising plan; however, it is typically used only by stores carrying basic merchandise.
What is a Warehouse Requisition Plan?
500
This is a buying office that is privately owned and operated.
What is an Independent Buying Office?
500
This is when you search through warehoused data to find trends and patterns that might otherwise have gone unnoticed. It is a cutting-edge technology that uses the information already maintained in the firm's data warehouse