I have no time to watch a movie. I have to go play a game with my softball team.
What is Social Need?
100
The organizational function and set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.
What is marketing?
100
A good or service that is intended primarily for personal or household use is called a(n) ____ product.
What is consumer?
100
Maslow's Hierarchy of needs.
What is physiological, safety, social, esteem, self-actualization?
200
I have a few job openings and need the right person for the job. I will have to start getting people to apply.
What is recruitment?
200
Job factors that can cause dissatisfaction if missing but cannot be used as motivation if increased.
What is Hygiene Factors?
200
The process of shipping fresh flowers from California to Texas gives ____ _____ to the flowers.
What is place utility?
200
Appliances, bicycles, and car seats are examples of this type of good.
What is shopping?
200
The 4 P's.
What is place, price, product, and promotion?
300
I need an employee that has an associate's degree. I will have to put that in the minimum qualifications part of the posting.
What is job specifications?
300
The amount of effort employees exert on a specific task depends on their expectations of the outcome.
What is Expectancy Theory?
300
This focuses on using information about customers to create marketing strategies that develop and sustain desirable customer relationships.
What is customer relationship management?
300
Gum, soft drinks, laundry detergent are examples of this type of good.
What is convenience?
300
This manager believes that people dislike work, this one believes that employees are very committed, and this manager believes that there should be long term employment.
What is Theory X, Y, and Z?
400
If I hire another person, I will be over 15 employees. That means that I will have to make certain everyone is familiar with this newer law.
What is Civil Rights Act of 1991?
400
Employees are given a task and able to complete it in the best way they can because they have a high degree of imagination.
What is Theory Y?
400
Markets are classified in two ways.
What is consumer or business?
400
The stage in the evolution of new products in which ideas that match company objectives are analyzed as to whether the firm has the required expertise for the product's development and marketing is called....
What is screening?
400
Marketing Utilities.
What is Form, Place, Time, and Possession?
500
Using two part-time employees to make a full-time job.
What is job sharing?
500
The personal satisfaction you feel when you perform well and complete goals.
What is intrinsic reward?
500
To implement the marketing concept, a firm must first obtain information about this.
What is customers' needs?
500
WD-40, Inc. markets only one product, its namesake chemical lubricant. The company offers the product in several different container sizes: smaller ones for household use, and larger ones for industrial use. WD-40 would be considered as having this type of product mix.
What is narrow?
500
The stages of the product life cycle.
What is Introduction, Growth, Maturity, and Decline?