Under the Rhetor
The art of persuasion
What is rhetoric?
All men are mortal. Socrates is a man. Therefore, Socrates is mortal.
What is logos?
Establishing a relationship between two things where one is the result of the other
What is cause and effect?
A common error in reasoning that undermines the logic of an argument.
What is a logical fallacy?
A type of appeal used to persuade your audience, named after a prominent Greek philosopher
What is an Aristotelean Appeal?
(half credit for "Rhetorical Appeal")
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What is pathos?
Use of specific instances/examples to clarify a point, add interest, and/or persuade the audience
What is exemplification?
Starting with a reasonable statement and moving to unlikely or ridiculous outcomes when there’s just not enough evidence to do so
What is slippery slope?
A type of appeal that focuses on the use of logic to make its point
Logos
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What is ethos?
Exploring both the similarities and differences between two separate things for the sake of an argument
Presenting only two alternatives as the only possibilities when in fact there are many more options
A type of appeal that uses emotion as its primary persuasion technique
Pathos
A type of ethos that is communicated by the speaker through the delivery of their message
What is artistic ethos?
Personal written or spoken accounts, often delivered by an individual who witnessed or participated in an event
What is testimony?
A distraction from the argument that seems relevant but isn’t actually related to the argument at all
What is a red herring?
A rhetorical appeal that focuses on credibility or trustworthiness
Ethos
A type of ethos that is established by someone's experience or position in society
What is inartistic ethos?
An expert who provides testimony in their area of expertise—someone who is well-respected by those in their field
What is authority?
Latin for "after this, therefore because of this..."
What is post hoc ergo propter hoc?