This is the appeal to character.
ETHOS
Dentist all over the world are telling their patients the same things. You must floss regularly.
ETHOS
Give me an example of someone who has good character or that is trusting.
What are some emotions that an ad can use to sell you shoes.
TRUE or FALSE: Logos uses common sense
TRUE
The appeal to emotions
PATHOS
Cigarette smoke contains over 4,800 chemicals, 69 of which are known to cause cancer. So why start smoking now?
LOGOS
Your mother is someone with good character and wants what is best for you. Therefore, you should listen to her.
TRUE
Define logos in your own words
This appeal uses experts/people that are reliable
ETHOS
If you do not want to be hungry, then you should eat.
LOGOS
TRUE or FALSE: you SHOULD NOT use personal stories to appeal to your audience's emotions
FALSE - you should use personal stories.
Explain why this statement DOES NOT use logos: I need the new iPhone. Everyone has it now.
This does not use logos because the need for a cell phone is not logical. You may want the iPhone but just because others have the iPhone does not mean everyone does.
This is the appeal to logic/common sense
LOGOS
There are children across the world that do not have full plates of food and you won't eat your meal.
PATHOS
TRUE or FALSE: Ethos appeals to logic
FALSE - ethos appeals to character
Define PATHOS in your own words
TRUE or FALSE: Using statistics or data is NOT helpful when using logos.
FALSE - data and statistics are logical reasons to believe a statement
PATHOS
The research conducted by professors at Harvard University suggests that you should learn 2 languages.
ETHOS
TRUE or FALSE: A doctor or lawyers opinion is considered ethos.
TRUE
What emotion is used here: You love your dog; so buy this dog food, as it may help him live longer