Examine the art of referencing historical or fictional figures to enhance emotional resonance.
Allusion
a rhetorical appeal focusing on the speaker's credibility, authority and character to persuade an audience
Ethos
Explore the melodic repetition of sounds to create evocative imagery.
Alliteration
Study the placement of contrasting elements side by side
Juxtaposition
the manipulation of words to create multiple meanings usually in a humorous way
Pun
Study the technique of downplaying for ironic effect.
Understatement
a rhetorical appeal that moves an audience by targeting their emotions, such as sympathy, rather than rely on logic or credibility
Pathos
directly equates two unrelated things to highlight a shared characteristic, implying one thing IS another
Metaphor
Engage with seemingly contradictory statements that reveal deeper truths
Paradox
The repetition of words at the beginning and end of clauses
Symploce
A short, personal story about a real event or person to emphasize a point
Allusion
rhetorical appeal to an audience's intellect, logic and rationality, primarily using facts to persuade.
Logos
exaggeration to emphasize a point
hyperbole
Explore the technique of asking a question and answering it immediately.
Hypophora
Uncover the use of a part to represent a whole or vice versa
Synecdoche
Using examples to enhance persuasion
Exemplum
the art of seizing the perfect, opportune moment to deliver a message, ensuring it is appropriate, timely and persuasive
Kairos
Giving human characteristics to inanimate objects
Personification
Delve into the art of balancing sentence structure for rhythm and emphasis. Matching grammatical structures to balance ideas equally
Parallelism
Engage with the repetition of vowel sounds for a harmonious effect.
Assonance
human emotions, traits, or sensations are attributed to nature or inanimate objects to reflect the mood of a scene or character
Pathetic Fallacy
a sudden, often unintentional transition from a lofty, serious or elevated style to the commonplace, trivial or ridiculous
Bathos
a sharp contrast or incongruity between appearance and reality, or between expectation and result
Irony
Discover the technique of reversing words to underscore contrasting ideas.
Antimetabole
something intended to teach, particularly in a manner that is excessively instructive, moralizing, or pedantic
Didactic